Lunch & Learns
What are the breakfast and lunch expense limits for lunch & learns with HCPs?
Breakfast R100 per HCP
Lunch R200 per HCP
What is our LoE strategy?
1) We block all generic competition
2) We compete by having the best offering
3) We badmouth competing generic products
2) We compete by having the best offering
Who can Novo Nordisk employees give gifts to?
Novo Nordisk does not give gifts.
What is the maximum number of meals & beverages that can be purchased per HCP per quarter?
3 per quarter
How do we collect Competitive Intelligence?
1) We pay sources to provide confidential information
2) We steal confidential information
3) We get competitors drunk and talking
4) We collect competitive intelligence in an ethical manner.
4) We collect competitive intelligence in an ethical manner.
If you're meeting in a private glass room (transparent) with branded materials, what should you consider?
Branded materials or sensitive information should not be visible or disclosed to the public.
What post-event documentation is required for upload to Concur for each lunch & learn with HCPs?
Attendance register (signed by each HCP who participated)
With LOE coming up, which of the following statements is suitable for use in internal written communications?
1) Let’s flex how dominant we are
2) Block generic entry
3) Compete vigorously
4) No copies/records
3) Compete vigorously
What is the general principle for how much personal data we can capture?
Use "least amount" of Personal Data needed.