Colors & Branding
What was New America’s original name?
The New America Foundation
New America closed down its former blog, known as The Weekly, to create a more focused digital magazine, The Thread. When was The Thread launched?
2021
When did Anne-Marie Slaughter become CEO of New America?
2013
Across the street from the office used to sit the restaurant Woodward Table, the restaurant closed down after a seven-year run and was taken over by what restaurant chain?
Cheesecake Factory
In 2024 New America decided to change its publicly facing programmatic structure into 5 core identities. They were once known as “Clusters,” what are they called now?
Issue Areas
What was New America’s first brand color?
Uniform Blue/Navy Blue
What year was New America founded?
1999
What Fellows created documentary became the first of the program’s projects, and first project in the organization’s history, to receive a Grammy nomination?
Sugarcane
In Washington, DC, you can find yourself on the street of every letter in the alphabet, except for one. Which letter is missing from the city’s street names?
J
In our new brand narrative, it states that we believe “America has always been a country for big thinkers and doers, people who challenge the status quo” and ask what question:
“What if?”
What symbol acted as the organization’s logo before the stylized flag came into play?
A Star
As the nation prepares to mark its 250th anniversary, what three themes does New America’s Us@250 initiative use to reimagine the American narrative?
Pride, Reckoning, & Aspiration
Ted Halstead served as New America's founding president and CEO and Anne-Marie was the organization’s third, but who was the second?
Steve Coll
While still not a state, for the first time the House of Representatives passed a bill for Washington, DC, to gain statehood. In what year was the milestone accomplished?
2020
A key differentiator of New America and other think tanks is that we use what kind of methods to generate, test, and evaluate policy solutions that center people's lived experience?
Design-thinking Methods