Generations
Top HNW Worries
HNW Client Prospecting
The Opportunity
Real Wealth
100
Clients gain access to this multidisciplinary group. Ex. Planners, Tax Strategists, Estate Specialist

What is a dedicated Generations team of specialists?

100

Underlying concern of HNW clients.

What is making a costly mistake they don't see?

100

Strong niches are defined by a problem not just this.

What is Client type?

100

This group controls over half (54%) of all U.S. financial wealth despite being a small portion of households.

Who are high-net-worth households? 

100

The Beatles famously sang that they didn't care too much for money, because "money can't buy me" this.

What is "love"?

200

This category includes private equity, private credit, and private real estate investments.

What are alternative investments?

200

The largest controllable drain on wealth.

What are taxes? 

200

Most valuable COI type.

What is CPA?

200

This percentage of HNW clients plan to switch or add a financial advisor within the next 2 years.

What is 46%?

200

Proverbially, a man who has these "has everything", regardless of his bank account balance.

What are friends? (or health)

300

This model is typically for clients with more that $5M in liquid investable assets and focuses on specific issues.

What is Generation Consulting? 


300

Clients focus more on avoiding this than maximizing returns.

What is losing wealth?

300

Highest concentration occurs near this.  

What is Liquidity events?

300

This percentage of wealthy clients say they want more personalized financial advice. 

What is 66%?

300

Benjamin Franklin once wrote that this "is the best medicine" which costs nothing but brings great joy. 

What is laughter?

400

This model is typically for clients with more than $10M in liquid investable assets and delivers ongoing wealth management.

What is Generations Private Wealth?

400

Clients evaluate whether advice is customized or this.

What is generic they view as commodity?

400

Focus on environments with this pattern.

What is Wealth clustering? 

400

This service is requested by 92% of HNW clients but often underdelivered. 

What is tax guidance? 

400
In The Wizard of Oz, Dorothy finds ultimate richness at home, famously repeating this line. 

What is "There's no place like home"?

500

This benefit offers eligible clients up to $5,000 annually for tax and estate planning services.

What is the professional services credit? 

500
The root concern driving most high-net-worth decision-making across taxes, estate planning, and investing.

What is avoiding costly mistakes and unknown risks?

500

Deep COI relationships come from this. 

What is working cases together? 

500

This major generational trend will transfer trillions in wealth.

What is the Great Wealth Transfer? 

500

This waits for no one. 

What is time? 

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