platform features
X officially killed off this classic "blue" feature in 2024, making it a paid subscription benefit instead.
verification checkmarks
This mega-creator, known for staging elaborate competitions, is currently the most-subscribed individual YouTuber.
Mr. Beast
This aesthetic, characterized by slicked-back buns, gold hoops, and minimal makeup, dominated 2023/2024.
Clean Girl
Instagram recently expanded this post format to allow up to 20 photos or videos in a single post
carousel
This beauty influencer's 2023 "Lash 'Gate" scandal involved accusations of wearing false eyelashes during a sponsored TikTok video for L'Oréal mascara
Mikayla Nogueira
question
answer
You must write a query using this type of logic to track social conversations about the brand "Apple" without getting flooded with recipes for apple pie
Boolean
Brands like Walmart and Mattel have activated on this platform because it allows them to build immersive, interactive 3D worlds and reach Gen Alpha.
Roblox
In 2018, Time Magazine named this virtual, CGI-created influencer one of the most influential people on the internet
Lil Miquela
Metrics like "likes" & "impressions" are often dismissed by this two-word term, because while they look good on a report, they may not correlate to actual business outcomes
Vanity Metrics
In 2023, Reddit faced backlash for deciding to start charging millions of dollars for access to this specific technical interface, which effectively killed popular third-party apps like Apollo
API
To qualify for the official TikTok Creator Rewards Program, a creator must have a minimum of this many followers.
10,000
As data strategists, Excel is one of our best friends for analyzing and formatting data—but it has a limit. What is roughly the maximum limit of rows that an Excel sheet can hold (aka how far down can you scroll)?
1,048,576 rows
(also acceptable: 1 million)