You must do this first before determining the style, tone, look, and feel of your project, and to narrow the focus as much as possible.
What is an audience analysis?
100
Both of these are visual diagrams, but the first term describes the hierarchy and working relationships of an organization and the second term shows the organizational structure and navigation of a website.
What is an org chart and what is a site map?
100
The general type of assessment used to measure whether the audience (trainees/learners/etc.) learned what they were supposed to learn, usually given at the end.
What is summative assessment?
100
Milestones (major points of accomplishment during the creation of the project) are noted with this activity/item in the project schedule, which must be completed before the next steps can be done.
What is client sign off/approval?
100
Both of these can be used to break up long passages of text and make your document more readable to a busy business client.
What are section headings and bulleted lists?
200
Each bullet point in your list of learning objectives must begin with one of these.
What is a measurable verb (from Bloom's Taxonomy)?
200
The first term describes a study of your client's competitors; the second term describes the values, beliefs, attitudes, and work environment of a company or organization.
What is a competitive analysis and what is corporate culture?
200
This type of assessment is used to determine what knowledge or skill gaps exist among the audience.
What is a needs assessment?
200
These factors, such as music or image clearance, should be included in the treatment, along with the creative plan for the project and any technical issues.
What are copyright/legal issues?
200
This means including yourself or your personal perspective in the paper, which should be avoided in business writing.
What is first person narration?
300
A one or two sentence description of a problem a client is experiencing. (In other words, *WHY* they need something, NOT *what* they need.)
What is a need statement?
300
The first term describes the desired result or outcomes for your client if they hire you; the second term describes specific things the audience will "learn" (i.e., be able to know or do) after viewing your project.
What are goals and objectives?
300
Kirkpatrick's second level of training evaluation -- "Did they learn it?" -- aligns with this Bloom domain of learning.
What is the cognitive domain?
300
A boring, bland video is likely a result of the script writer trying to appeal to this group.
Who is EVERYONE?
300
Training is most needed at corporations to teach employees these two things.
What are soft skills and project management?
400
When presenting to trainees, a client, or any person or group, this is even more important than what you actually say.
What is nonverbal communication?
400
The first term is a linear, time-based document about everything that will be seen or heard in the project; the second term is a navigation-based visual representation of the project.
What is a script and what are storyboard mockups?
400
You can observe and rate your trainee's performance of a skill, as a way of assessing this domain.
What is the psychomotor (or behavioral) domain?
400
The first phase of production in which most of the research and initial conversations with the client are done.
What is development?
400
This type of language can be used in conversations with other instructional designers or multimedia experts as we think about our projects... but the client may not understand it, so we should leave it out of the writing assignments.
What is technical jargon?
500
These people are very influential in an organization and should be encouraged to attend any client meetings in the hopes that they may help you persuade the decision makers.
Who are the opinion leaders?
500
The first document lists tasks and events; the second document lists people and things required to complete tasks and events.
What is a schedule and a budget?
500
These might tell us if our video or website is being used or is popular and possibly indicate a good R-O-I, but they will *NOT* tell us if the audience learned anything at all.
What are hits/views/ or site traffic?
500
Placeholder copy for a website, like Lorem Ipsum.
What is dummy text?
500
These jobs are likely to remain in the U.S., despite increased outsourcing elsewhere.