When a company's sales are low (through no fault of management or staff), its customers may be facing this kind of gap.
What is a knowledge gap?
100
The first term is a list of tasks and events required to complete the project; the second term is a list of people and things required to complete the tasks and events.
What is a schedule and a budget?
100
This type of assessment, done early in the design process, is used to determine what knowledge or skill gaps exist among the audience.
What is a needs assessment?
100
Milestones (major points of accomplishment during the creation of the project) are noted with this activity/item in the project schedule, which must be completed before the next steps can be done.
What is client sign off/approval?
100
Both of these can be used to break up long passages of text and make your document more readable to a busy business client.
What are section headings and bulleted lists?
200
Each bullet point in your list of learning objectives must begin with one of these.
What is a measurable verb (...usually from Bloom's Taxonomy)?
200
The first term is a linear, time-based document about everything that will be seen or heard; the second term is a navigation-based, visual representation of a screen.
What is a script and what is a storyboard mockup?
200
The general type of assessment used to measure whether the audience (trainees/learners/etc.) learned what they were supposed to learn, usually given at the end.
What is a summative assessment?
200
These factors, such as music or image clearance, should be included in the treatment, along with the creative plan for the project and technical specs.
What are copyright/legal issues?
200
This means including yourself or your personal perspective in the paper, which should be avoided in business writing.
What is first person narration?
300
A one-sentence summary of a problem a client is experiencing.
What is a need statement?
300
Both terms describe a project's desired results of solving the problem. The first term describes positive changes for the client; the second term describes specific things the audience will know or be able to do.
What are goals and objectives?
300
The threshold for trainee or audience performance for the objective to be considered met.
What are success criteria?
300
A boring, bland video or website is likely a result of the producers trying to appeal to this group.
Who is EVERYONE?
300
Training is most needed at corporations to teach employees these two things.
What are soft skills and project management?
400
When customers at a bar are complaining to the manager about poorly prepared drinks, this is the primary audience who must view a new training program.
Who are the bartenders?
400
The first term describes a study of your client's competitors; the second term describes the values, beliefs, attitudes, and work environment of a company or organization.
What is a competitive analysis and what is corporate culture?
400
Assessment that involves subjective (opinion-based) evaluation of what the audience learned. Examples: interviewing them about the ideas/concepts that the media tool conveyed to them, open-ended survey questions, etc.
What is QUALITATIVE evaluation?
400
The first phase of production in which most of the research and initial conversations with the client are done.
What is development?
400
This type of language can be used in conversations with other instructional designers or multimedia experts as we think about our projects... but the client may not understand it, so we should leave it out of the writing assignments.
What is technical jargon?
500
These people are very influential in an organization and should be encouraged to attend any client meetings in the hopes that they may help you persuade the decision makers.
Who are the "opinion leaders"?
500
Both of these are visual diagrams, but the first term describes the hierarchy and working relationships of an organization and the second term shows the organizational structure and navigation of a website.
What is an org chart and what is a site map?
500
This data might tell us if our video or website is being used or is popular (and possibly indicate a good R-O-I), but it will *NOT* tell us if the audience learned anything at all.
What are hits/views/ or site traffic?
500
Placeholder copy for a website, used in the design stage before the actual text has been written.
What is Lorem Ipsum?
500
These types of jobs are likely to remain in the U.S., despite increased outsourcing elsewhere.