“Just keep swimming.”
Finding Nemo
More caffeine: coffee or espresso (per ounce)?
This targeting method delivers ads based on a user’s real-world location using mobile signals
Geofencing
This drink is made with Vodka, espresso, coffee liqueur, and simple syrup
Espresso Martini
What can travel all around the world while staying in one corner?
Stamp
“I’m gonna make him an offer he can’t refuse.”
The Godfather
More sides: hexagon or octagon?
Octagon
This metric can appear inflated in DSP reporting due to accidental clicks, bot traffic, or poor placement quality
CTR
This drink is made with Wine, fruit, juice, and sometimes brandy
Sangria
What has many keys but can’t open a single lock?
Piano
“You is kind. You is smart. You is important.”
The Help
More populated city: New York City or Los Angeles
New York City
This type of campaign is designed to drive users to click and visit a website
Traffic Campaign
This drink is made with Tequila, grapefruit soda, and lime
Paloma
What begins with T, ends with T, and has T in it?
Teapot
“Here’s looking at you, kid.”
Casablanca
Stronger bite force: lion or hyena?
Hyena
When a campaign shows strong post-view conversions but weak click-through conversions, this type of channel is often driving performance
CTV/OTT
This drink is made with Rum, Coke, and lime
Cubra Libre
The person who makes it has no need of it. The person who buys it does not use it. The person who uses it does not know they are using it. What is it?
Coffin
“Roads? Where we’re going, we don’t need roads.”
Back to the Future
Hotter planet: Venus or Mercury?
Venus
This attribution model gives all credit to the final touchpoint before conversion, often over-crediting lower funnel tactics
Last-Touch Attribution
This Drink is made with Dark rum, ginger beer, and lime
Dark N' Stormy
You see a boat filled with people, yet there isn’t a single person on board. How is that possible?
They're all married