Repeating and playing upon the same letter at the beginning of words.
What is Alliteration?
The mood or feeling of a piece of writing whih reflects the author's attitude and emotion toward the topic.
What is Tone?
Using the same word or phrase over and over again.
What is Repetition?
Important people or experts can make your argument seem more convincing.
What is expert opinion?
Questions that have the answer embedded into them.
What are Rhetorical Questions?
Adjectives used to express opinion.
What is Evaluative Language?
Deliberate use of words to play on people's feelings.
What is emotional language?
A statement that claims that whatever is being said is true for the majority.
What is Generalisation?
Using the same topic or argument three times.
What is the Rule of Three?
Trying to convince your audience that this issue is so important that they must act now.
What is a Call to Action?
Using pronouns to position yourself as part of the audience.
What is Inclusive Language?
Using exaggeration to emphasize a point.
What is Hyperbole?
Facts, numbers and figures that can be very convincing.
What is Evidence?
What are Appeals?
The selection of words used to express how definite we are about something, from uncertain to very certain.
What is Modality?