Sales TERMINOLOGY
This is the price a dealer pays the manufacturer for a new vehicle before incentives.
What is the invoice price?
This social media platform, owned by Meta, is especially popular for image and video-driven marketing.
What is instagram?
This standard engine powers the base 2025 Explorer models.
What is the 2.3 EcoBoost I-4?
The standard engine on the 2025 Maverick is this displacement EcoBoost.
What is the 2.0L EcoBoost l-4?
The maximum available towing capacity of the 2025 Ford F-150 is approximately this many pounds.
What is 13,500 pounds?
This term refers to the amount a dealer adds to the cost of a vehicle to make a profit.
What is markup or addendum?
The practice of creating valuable, relevant, and consistent material to attract and engage an audience.
What is content marketing?
The top-performing ST model comes with this powerful engine.
What is the 3.0 EcoBoost V6?
This hybrid engine option remains one of the Maverick’s biggest selling points.
What is the 2.0L Atkinson cycle Hybrid?
The 2025 Ford F-150 is manufactured primarily at this U.S. assembly plant.
What is the Dearborn Truck Plant in Michigan?
This financing term refers to the portion of a vehicle‘s value lost over time.
What is depreciation?
This form of marketing uses well-known personalities or creators to promote products.
What is influencer marketing?
The Explorer offers this hybrid powertrain, balancing efficiency with utility.
What is the 3.3L Hybrid V6?
The Maverick can achieve up to this many miles per gallon in it’s hybrid version.
What is 42 mpg city ?
This trim level is the most popular among F-150 buyers, known for balancing features and affordability.
What is the F-150 XLT?
This is the interest rate charged on an auto loan usually expressed annually.
What is APR(Annual Interest Rate)?
In SEO, these are words or phrases users type into search engines to find information.
What are Keywords?
The high-end luxury trim of the 2025 Explorer is named after this precious stone.
What is the Explorer Platinum?
The Maverick is assembled at this Ford factory in Mexico.
What is Hermosillo Assembly Plant?
The 2025 Ford F-150’s base engine is this displacement V6, designed for efficiency and everyday performance.
What is the 2.7 EcoBoost V6?
This term describes the profit a dealership makes from financing, warranties, and insurance products.
What is the back-end gross?
The percentage of visitors who complete a desired action-like a purchase or signup-on a website.
What is the Conversion Rate?
The 2025 Explorer offers this advanced safety suite standard on all trims.
What is Ford Co-Pilot360?
This off-road package adds skid plates, all-terrain tires, and a unique suspension tuning.
What is the Tremor Off-Road Package?
The F-150’s digital gauge cluster comes in this size on higher trim levels.
What is a 12-inch digital productivity screen?