This economic principle states that people respond to incentives.
Incentive principle.
This macromolecule is composed of amino acids and performs most enzymatic functions in the cell.
Protein.
This vector quantity measures the rate of change of velocity with respect to time.
Acceleration.
This term refers to the overall perception that the public has of a company or brand.
Brand image.
This magical button students hope exists that would let them sleep for 8 hours and still make it to class on time.
Snooze button.
This graph shows the relationship between the price of a good and the quantity supplied by producers, holding other factors constant.
Supply curve.
This cellular process converts glucose into pyruvate while producing a small amount of ATP and NADH.
Glycolysis.
This equation gives the force exerted by a spring as proportional to its displacement from equilibrium.
Hooke's Law.
This type of media coverage is not paid for directly by the organization and is often earned through newsworthiness.
Earned media.
This food group sustains many students during finals week and can be found in cups, boxes, or suspicious late-night deliveries.
Ramen instant noodles.
This measure describes how responsive quantity demanded is to a change in price.
Price elasticity of demand.
This phase of mitosis is characterized by chromosomes aligning at the cell’s equatorial plate.
Metaphase.
This physical quantity is conserved in an isolated system and equals mass times velocity.
Linear momentum.
This research method gathers qualitative data through guided group discussions.
Focus group.
This animal is known for holding its breath longer than most humans can.
Dolphin.
This market structure is characterized by many firms selling differentiated products and facing downward-sloping demand curves.
Monopolistic competition.
This molecule carries genetic information from DNA to ribosomes for protein synthesis.
RNA.
This fundamental equation relates electric force to the product of two charges and the inverse square of the distance between them.
Coulomb's Law.
This ethical framework in public relations emphasizes honesty, transparency, and accountability to the public.
PRSA Code of Ethics.
This animal is famous for being slow, carrying its house on its back, and leaving wet trails.
Snail.
In macroeconomics, this model explains the relationship between inflation and unemployment in the short run.
Phillips Curve.
This type of transport uses ATP to move substances across a membrane against their concentration gradient.
Active transport.
This principle states that the net work done on an object equals the change in its kinetic energy.
Work-energy theorem.
This planning model used in public relations stands for Research, Objectives, Programming, and Evaluation.
ROPE Model.
This fruit is technically a berry but often surprises people when they hear it.
Banana.