Persuasive Devices
This technique uses words like 'certainly', 'definitely', and 'absolutely' to make arguments more convincing.
HIGH Modality
The repetition of initial consonant sounds, often used in phrases like 'Make a mountain out of a molehill.'
Alliteration
A comparison using 'like' or 'as', such as 'brave as a lion'.
Simile
Two words that appear to contradict each other, such as 'deafening silence' or 'jumbo shrimp'.
Oxymoron
This is the most stolen food item in the world, according to the Centre for Retail Research.
CHEESE
These are questions that don't need an answer but make the audience think: 'Should we allow this injustice to continue?'
Rhetorical Questions
The repetition of vowel sounds within words or phrases.
Assonance
A direct comparison without using 'like' or 'as', such as 'Time is money'.
Metaphor
A word used to describe or modify nouns and pronouns.
Adjective
This social media app is known for short videos and viral dances, and was almost banned in several countries.
Tik Tok
This technique uses words like 'we', 'us', and 'you' to make the audience feel personally involved in the argument.
Personal pronouns
Words that imitate the sound they represent, like 'buzz', 'crash', or 'whisper'.
Onomatopoeia
Giving human qualities to non-human things, like 'The wind whispered through the trees'.
Personification
Objects or images that represent deeper ideas or emotions beyond their literal meaning.
Symbolism
This is the only mammal that can actually fly, not just glide.
Bat
This technique presents numerical data like '70% of participants found the drug beneficial' to make arguments seem scientific.
Statistics or LOGOS
The repetition of words and phrases throughout a text to reinforce a message or idea.
Repetition
A deliberate exaggeration used for emphasis, such as 'I've told you a million times'.
Hyperbole
Words used to connect clauses or sentences, such as 'and', 'but', or 'because'.
Conjunctions
This country has more pyramids than Egypt, with over 200 ancient pyramids still standing.
Sudan
This technique attempts to create emotional reactions like anger, joy, or sadness to persuade the audience.
Emotive Language
The use of language to persuade and influence others through skillful speaking or writing.
Rhetoric
Odd, everyday expressions with meanings different from their literal form, like 'It's raining cats and dogs'.
Idiom
"This grammatical process can make writing more concise but less clear, as in changing 'The government failed to respond quickly' to 'The government's failure of rapid response'."
Nominalisation
This pop star is known for hits like 'Anti-Hero' and 'Shake It Off', and has been re-recording her old albums.
Taylor Swift