Innovation
This device, which became a household staple in the 1920s, allowed people to hear news, music, and entertainment without leaving their homes.
What is the radio?
This groundbreaking advertising technique, developed by Edward Bernays, used psychology to influence public behavior and was coined "the engineering of consent."
What is public relations?
This famous weekly news magazine was first published in 1923 and became a major source of news for Americans.
What is Time magazine?
A Culture of buying and selling goods that was fueled by economic prosperity, new products, and advertisement.
What is Consumerism?
This inventor is credited with creating the first practical radio transmission system in 1895.
Who is Guglielmo Marconi?
Henry Ford revolutionized the automobile industry by perfecting this production method, making cars more affordable for the average American.
What is the assembly line?
This American car company, led by Henry Ford, used advertising campaigns to promote its Model T, revolutionizing the automobile industry during the 1920s.
What is Ford Motor Company?
This term describes the sensationalized and often exaggerated news reporting style that became popular in the 1920s.
What is yellow journalism?
With new technologies and increased wages, Americans embraced this "buy now, pay later" system to afford luxury goods.
What is installment buying or Credit?
This 1920 event marked the first commercial radio broadcast in the United States.
What is the broadcast of the 1920 presidential election?
This innovation allowed cars to move in an organized manner when at a busy intersection to avoid collisions.
What is a traffic light?
In the 1920s, this popular soft drink brand introduced its first successful advertising campaign featuring the "Santa Claus" image, now a hallmark of the Christmas season.
What is Coca-Cola?
This weekly publication, first issued in 1922, became the leading magazine for American readers, featuring articles on current events, culture, and politics.
What is Reader's Digest?
The 1920s saw the rise of this type of store, where shoppers could browse and select products without a clerkâs help.
What is a self-service store?
This radio drama series, created by George Lucas, aired in the early 1980s and expanded the storyline of a famous sci-fi movie franchise.
What is "Star Wars: The Radio Drama"?
In 1921, Canadian scientists Frederick Banting and Charles Best discovered this life-saving treatment for diabetes.
What is insulin?
In the 1930s, during the Great Depression, this advertising icon, originally created for a popular breakfast cereal, became the face of an entire series of marketing campaigns aimed at making consumers feel "good" again.
Who is Snap, Crackle, and Pop (from Rice Krispies)?
Type of publication, featuring fictional stories and serialized novels, became extremely popular in the 1920s and was often sold at newsstands.
What are pulp magazines?
With more disposable income and free time, Americans flocked to these places to see silent films, and later, "talkies."
What are movie theaters?
This iconic radio broadcast by Orson Welles in 1938 caused widespread panic, as listeners believed it was a real news report.
What is "The War of the Worlds"?
In 1927, this famous movie became the first full-length film with synchronized dialogue, marking the beginning of the "talkie" era.
What is The Jazz Singer?
This new medium, which emerged as a powerful tool for advertisers in the 1920s and 1930s, allowed companies to target national audiences with their campaigns.
What is Radio?
This 1920s film genre, characterized by its focus on the lives of the wealthy and glamorous, often featured lavish parties and romantic entanglements.
What is the "Jazz Age" film genre?
The rise of consumer credit and stock market speculation in the 1920s eventually led to this devastating event in 1929.
What is the Wall Street Crash?
This term describes the illegal practice of broadcasting on radio frequencies without a license.
What is pirate radio?