Group Strategy Tools
STAR
Revenue Terms
Westin
Revenue Systems & Tasks
100

Updated weekly, this tool is a high-level rollup of current group pace statistics

Group Gap

100

This % is also called our fair share

100%

100

This is what we call the goal for Year-End on Day 1 of 365

Crossover

100

This is the number of Westin hotels in North America

132

100

This system interface is a Marriott Reservations Historic Figure

MARSHA

200

This tool is a snapshot of daily group business OTB for current + 4

Group Occupancy Calendar

200

Ratio of Hotel vs. Comp Set metrics

Index

200

This is the ratio of OTB vs. historical statistics

Pace

200

In 2023, this Pillar is the focus of the Westin Brand

Sleep Well

200
Group and Transient rates and forecast are adjusted within the Revenue Planning tabs within this system.

OneYield

300

Among other data points, this tool is used to identify lead volume as compared to past years

Group Trend Slicer

300

This STAR metric is a rollup of all revenue streams

TrevPOR

300

This report shows all definite space that has been reserved in CI/TY by two groups

Overbooking report

300

This is what the Westin Brand target guest is called

The Achiever

They are Ambitious, Savvy, Discerning, Nurturing

300

This Revenue platform stores transient segmentation data

MRDW

400

This is our current RN Gap to Year-End Crossover Goal for 2025

22,711 RNs

400

These hotels are in our comp set

Hyatt Regency, Sheraton, ATLMQ, Omni and Hilton

400

What does GCR/GRN stand for

Group Catering Revenue per group room night (Group Catering Contribution)

400

What was the RN forecasting accuracy % for March at the Iconic Westin Peachtree Plaza

100%

400

This System is where new rate programs or special corporate rates are added for our hotel

HPP

500

As of this time last year, what was on the books for F1?

75,643 RNs @ $200.74 ($15,184,229)

500

What was our Group Index for last week

144.2%

500

How is RevPAR Calculated?

   RevPAR= Rooms Revenue
                  Rooms available

500

In Q1 2023, how was the Iconic Westin Peachtree Plaza ranked in ADR within the CRN Network

#3

$195.71 = +7.9% 

Chicago Marquis #1 (20%) and JW Desert Ridge #2 (8%)

500

What tab in OY do we go to find pace for Group and Catering?

STLY

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