Software and Programs
The project management system that Catalyst uses.
What is Advantage (webvantage)?
Guests will visit this desk to join a casino's rewards program.
What is the Player's Club?
While an agenda is sent prior to a meeting, this type of report is sent afterwards.
What is a conference report?
I'm looking for the outdoor vendor to send me this POP.
What is a Proof of Posting?
This is the month of the year that has the most Catalyst employee birthdays.
What is July?
This type of Ziflow workflow would not include a client.
In simple terms, this describes the amount of money a gamer spends on a game or machine.
What is coin-in?
This metric is found by dividing clicks by impressions.
What is a Click-Through-Rate (CTR)?
Casinos usually send out these RFPs when looking for a new agency.
What is a Request for Proposal?
On the server, this is the folder that contains payroll calendars and holiday schedules.
What is the employee information folder?
This meeting note taker also utilizes AI to summarize meeting action items.
What is fireflies?
Casinos usually need to submit promotion rules to this organization for approval.
What is a gaming commission?
This type of order is sent by the media team to stations when purchasing media.
What is an insertion order?
When we don't have approved creative, this FPO surves as a placeholder.
What is For Placement Only?
This is the name of the Catalyst subdivision that handles cannabis marketing.
What is Hotbox?
This is a 3D creation software utilized by the creative team.
What is Blender?
This term describes when play is tracked on a gamer's club card.
What is carded play?
This is usually sent to provide proof that a print ad ran in a publication.
What is a tear sheet?
The media team will provide this POV for new client opportunities.
Point-of-View
Aside from Mark Astone, this employee has the longest tenure at Catalyst.
Who is Josh Williams?
Most tribal casinos have this type of authority to govern themselves.
What is Tribal sovereignty?
This footer on a creative proof commonly details job numbers, specs, and other job details.
What is a slug?
Stations require these ISCI's to ensure they are running correct spots.
What is an Industry Standard Commercial Identification?
This is the phone number to call to reach Catalyst office.
What is 559-252-2500?