When was the first Coca-Cola advertisement released?
1886
100
What is the current slogan for McDonald's that was first introduced in 2003?
I'm lovin' it!
100
Nike first used a television ad in what year?
1982
100
In what decade were the first Volkswagen ads released?
1950s
100
The first De Beers ad campaign was released in what year?
1939
200
Who were the spokespersons for Coca-Cola advertisements in the early 1900s--young men or young women?
young women
200
In what year was the "M" logo first used?
1961
200
In 1987, Nike was forced to stop its use of a song by what famous band?
The Beatles song, "Revolution"
200
The most famous slogan in Volkswagen ads was:
"Think small", introduced in the '50s
200
In what year was De Beer's most famous advertising line introduced?
1947
300
The polar bear was first introduced as a new symbol in what year?
1993
300
When did McDonald's launch its first national TV campaign?
1967
300
Nike first used a professional sports endorser that played what sport?
a tennis player named Ilie Nastase.
300
Volkswagen advertisements were well known for being which of the following: simple yet unique, or flashy and embellished?
simple yet unique. Volkswagen's advertisements often didn't even include a slogan or logo.
300
Upon release, De Beers ads were aimed at which of the following--men or women?
Men. Advertisers made them think that diamonds were an ultimate gift of love to women
400
Coca-Cola first used pictures of Santa Clause in what decade?
1930s
400
In what decade was the slogan, "You deserve a break today" used in McDonald's campaigns?
1970s
400
Why were Nike T-shirts with phrases such as "Dope", "Get High" and "Ride Pipe" discontinued?
It was analogous to that of drug use
400
What spot do the Volkswagen ads hold in the Ad Age 100 Advertising Campaigns List? a) 1st b) 2nd c) 3rd
1st
400
Diamonds were considered highly valuable and special before the introduction of De Beers ads. True/False?
FALSE.
500
How many Coca-Cola flavors exist today?
18
500
McDonald's rarely compares themselves to competitors in their advertisements and have always focused on the McDonald's food alone, with the exception of an ad for what product in 2009?
McCafe espresso
500
In what year did Nike enlist itself as a partner of RED--a campaign that aims in preventing the transmission of HIV by 2015?
2012
500
The Volkswagen production company and advertising company consisted of people from which two highly contrasting ethnic/culture groups?
German and Jewish individuals--German automobile manufacturer and Jewish advertising agency.
500
De Beers advertising also changed the lives of which Asian cultural market?