Vocabulary
What is Cold call somebody?
To call a potential customer to offer service or deals
Just do it!
Nike
What advertisements are the most expensive to produce?
Magazine advertisements
What is a prime time?
The time of the day when people watch TV and listen to the radio and adverts are heard.
Finger Licking Good
KFC
What is the oldest form of advertising?
Newspapers
What is an Advert placement?
Broadcasting adverts on a number of media sources.
Think different
Apple
What is the fastest way to reach the audience?
Internet
What is celebrity endorsement?
Including a celebrity in an ad to promote the image of a brand
Volkswagen
Where do all unwanted mails go to?
Junk mail/ Spam folder
What is marketing techniques?
Techniques used to promote a brand, for example 'Buy one get two'.
The best a man can get
Gillette
What is scientific claims in an advertising?
It is a claim made by scientists to make audience trust the numbers: 'Nine out of ten dentists recommend Colgate'.