Buzzwords/ Triggers
Common Personas
Customer Application Scenarios
Miscellaneous
Our Products
100

This term is used when engineers discuss systems that simulate human intelligence processes.  

What is Artificial Intelligence?

100

This persona focus on developing and deploying machine learning models, appreciating the integration and scalability offered by MathWorks tools.

Who is a Machine Learning Engineer?

100

True or False: A financial engineer developing a predictive model for stock price movements can use MATLAB's machine learning capabilities to analyze historical market data 

True

100

True or False: Apple is an account that utilizes our AI tools

True

100

This toolbox provides functions and apps to describe, analyze, and model data.  You can generate random numbers for Monte Carlo simulations, and perform hypothesis tests. 

What is the Statistics and Machine Learning Toolbox?

200

This buzzword refers to statistical methods that enable machines to learn tasks from data without explicitly programming

What is Machine Learning?

200

This persona may be interested in leveraging MATLAB's robust data processing and machine learning capabilities to build predictive models and analyze large datasets.

Who is a Data Scientist?

200

True or False: A robotics engineer working on autonomous navigation for drones would not benefit from MATLAB's simulation and control system toolboxes. 

False

200

AI is used in this type of maintenance, which predicts when equipment will fail.

What is predictive maintenance?

200

This toolbox provides functions, apps, and Simulink blocks for designing, implementing, and simulating deep neural networks.

What is the Deep Learning Toolbox?

300

This is a specialized form of machine learning that works with neural networks with many layers that learn representations and tasks "directly" from data

What is Deep Learning?

300

This persona is likely interested in designing and deploying AI algorithms for robotics applications, they utilize MathWorks tools for simulation and real-time testing. 

What is a Robotics Engineer?

300

True or False: An aerospace engineer designing an adaptive flight control system might use MATLAB's reinforcement learning toolbox to optimize control algorithms in uncertain environments. 

True


300

This open-source deep learning library was created by Facebook and is popular due to its Python-like syntax.

What is PyTorch?

300

The toolbox lets you represent policies and value functions using deep neural networks or look-up tables and train them through interactions with environments modeled in MATLAB or Simulink.

What is the Reinforcement Learning Toolbox?

400

If an engineer is focused on teaching an agent to make decisions based on rewards or penalties, they are likely working with this type of AI

What is Reinforcement Learning?

400

This persona is likely uses AI to automate and enhance image-based diagnostics, benefiting from MATLAB's image processing and machine learning toolboxes.

Who is a Medical Imaging Researcher?

400

True or False: An industrial engineer tasked with optimizing a manufacturing process would find MATLAB's image processing capabilities irrelevant for quality inspection automation.

False

400

This library, developed by Google, was once the dominant AI library but is now losing market share to PyTorch. This library provides better support for embedded deployment through TFLite.

What is TensorFlow?

400

This toolbox supports the development of algorithms where agents learn through trial and error.

What is the Reinforcement Learning Toolbox?

500

When an engineer talks about using layers of interconnected nodes for pattern recognition, they are likely discussing this concept.

What are Neural Networks?

500

This persona likely uses reinforcement learning to improve the decision-making capabilities of vehicles, such as path planning and obstacle avoidance

Who is an Autonomous Vehicle Engineer?

500

True or False: A systems engineer in the energy sector using MATLAB to model and forecast power grid reliability would not typically use MATLAB's statistical analysis tools to assess risk factors related to equipment failure.

False 

500

AI in engineered systems is used for this type of inspection, often involving cameras and sensors

What is virtual inspection?

500

This toolbox provides functions and apps for designing condition monitoring and lets you design condition indicators, detect faults and anomalies, and estimate remaining useful life (RUL).

What is Predictive Maintenance Toolbox?

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