Education
From which institution did Ewort earn his MBA?
University of Leicester.
What is Ewort Atkinson's current position at Digicel Jamaica?
Head of Digital Marketing.
What is the average engagement rate that Ewort achieved in his digital campaigns at Digicel?
6-10%.
Ewort completed a course on "New Technologies for Business Leaders" at which university?
Rutgers University.
Which role does Ewort hold at the Digicel Foundation Jamaica?
Board Member.
How many leads did Ewort generate at an average cost of $8 per lead?
Over 15,000 leads.
Ewort earned a distinction in "Digital Strategies for Business" at which business school?
Columbia Business School.
Before becoming Head of Digital Marketing, what role did Ewort serve at Digicel?
Interactive Media Manager.
Ewort's campaigns at Digicel reached over how many million impressions?
Over 300 million impressions.
What was the focus of Ewort's MBA thesis?
Image and Perception Building in Marketing and Communications.
In addition to his roles at Digicel, Ewort is a lecturer. Name one of the subjects he teaches.
Digital Entrepreneurship or Digital Marketing.
What Return on Ad Spend (ROAS) range did Ewort achieve in his recent campaigns?
3:1 to 5:1