Materials
Sweetfoam is the material used for this part of Allbirds shoes.
What is sole?
What is a toe box?
Refers to the portion of the shoe surrounding the toes. Referenced in terms of “width”
A customer needs a running shoe. What 2 shoes would you bring them?
Tree Dasher 2 and Tree Flyer 2
What are the two things you need to do before putting a shoe away?
Check to make sure the sizes match and sole patrol.
What does EWE stand for in Do EWE?
Engage, Work it, End Game.
What kind of wool does Allbirds use?
Merino wool
What is a midsole?
Layer of material between in the Insole and Outsole that provides support for the entire foot.
A customer is going on vacation and is going to be doing lots of walking in a rainy climate- what shoes would you bring them?
Wool runner mizzle and wool dasher mizzle.
What size should display shoes be?
Womens 9.
What type of question should you ask customers when they come in?
Open ended question.
What are Allbirds insoles made out of?
Castor Bean Oil
What is an outsole?
Material at the bottom of the shoe. Provides grip and traction, particularly for Active or Mizzle models at Allbirds.
A customer in their 20s comes in and asks for a stylish shoe that they can pair with many outfits. What two shoes would you bring them?
A courier and a piper.
What order should shoes be put in when putting them back?
Smallest on bottom, largest on top.
What can we do to add on to the sale?
Let them know about the sock/underwear bundle, show socks when they're trying on the shoes.
What is TENCEL?
A sustainable fabric made from wood pulp, in Allbirds case- eucalyptus.
The shoes with a heel toe drop of 9.6mm.
Tree Runner and Wool Runner
A customer asks to try on a tree runner-they want something breathable and comfortable with a wide toe box. What shoe besides the tree runner do you bring them?
A tree dasher 2.
Yes, PROF15 and 15% off.
What tools are available to help close a sale?
FIRST15 discount, Return Policy, Endless Aisle
What are the different types of foams used in our midsoles?
Sweetfoam and Swiftfoam
The shoes with a 6mm heel toe drop.
Superlight.
An older customer comes in and is looking for a shoe with lots of support that offers half sizes. What shoes do you bring them?
A tree dasher 2 and a wool runner 2.
How do you RFID a product?
Walk me through an interaction where you would sell a shoe to a customer that has never shopped with Allbirds, using the DO EWE process to sell.
Answers can vary.