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100

"I've fallen and I can't get up." is a slogan for what TV-advertised product?

LifeAlert

100

What cartoon character "let down" her iconic, towering blue hairdo to promote Dove Styling haircare products in a 2000s ad campaign?

Marge Simpson

100

In 2017, Bud Light was unsurprisingly the top-selling beer brand in the U.S. by volume. What beer was the second best seller?

Coors Light

100

Which advertising method is when an advertiser pays based on how many times users visit a URL in an ad on a company’s web page or social media page?

Pay-Per-Click

100

From 1999 to 2007, Walmart's official slogan was "Always Low Prices Always." Since 2007, the company has kept this consistent slogan.

Save Money. Live Better.

200

Young & Rubicam Advertising Agency were the creators of the "Bet You Can't Eat Just One" slogan for what brand of snacks?

Lay's Potato Chips

200

Who is the Nike founder who wrote his MBA thesis on marketing athletic shoes while attending Stanford?

Phil Knight

200

What Tampa, Florida theme park, which first opened in 1959, was originally developed as a marketing vehicle for the owner's beer business?

Busch Gardens

200

In the 6 Ps of retail marketing, the assortment of which P refers to the number of things you offer as well as the variety of those things?

Product
200

Dora the Explorer, former Houston Rockets center Dikembe Mutombo, and Salt-N-Pepa have all been part of ad campaigns for what insurance company?

GEICO

300

"Know Better Sleep" has been the marketing slogan and SleepIQ is a registered trademark of what mattress producer?

SleepNumber

300

In 2007, this althlete Roger Federer and Thierry Henry in a marketing campaign for Gillette

Tiger Woods

300

Their appearance in Super Bowl TV ads has been a long standing tradition since 1986.

Budweiser

300

As the acronym AMP suggests, ______ Mobile Pages are meant to load fast when users are viewing them on a phone or other mobile device.

Accelerated

300

LUV is the stock-ticker symbol of what directionally named airline?

Southwest

400

Often known for its cheddar cheese products and often associated with the state of Vermont, what American dairy producer is technically an agriculture marketing cooperative owned by local dairy farmers throughout New England?

Cabot

400

Who is Chris Paul's fictional twin brother often seen as primary spokespeople in commercials for State Farm?

Cliff Paul

400

Cola, cherry, licorice, apricot, and cardamom are five of the 23 flavors famously advertised to be present in every can of what drink?

Dr. Pepper

400

What “i” term refers to a technology based real estate purchaser, who purchases a property instantly and takes on the full burden of owning, marketing, and reselling a property? Its name is similar to that of the iPhone, but for a purchaser.

IBuyer

400

During its development, the short-range wireless tech got a placeholder name inspired by a 10th-century Danish king with discolored chompers. When it was ready to be launched, marketing couldn’t come up with anything better. What did they call the tech when it was released in 1998?

Bluetooth

500

The famous slogan of "57 Varieties" created by H. J. Heinz was inspired by a saw that the food manufacturer saw advertising 21 styles of what piece of apparel? Even when Heinz first introduced the slogan it was already incorrect as his company was manufacturing more than 60 food product varieties.

Shoes

500

Who sings of "bags of Tostitos with salsa and queso" in a Frito-Lay ad that parodies My Favorite Things from "The Sound of Music?"

Anna Kendrick

500

"Thirst knows no season, "Pure as Sunlight," "Passport to refreshment," "Life tastes good," "It's the real thing."

Coca Cola

500

Which marketing strategy involves selling a product for less than the market cost (even if it means it’s not profitable) with the goal of getting people to buy more expensive products?

Loss Leader

500

What color do you get if you mix together the two colors that appear twice in the Google logo?

Purple

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