Market
What 4 colors are in the Google logo?
Blue, Red, Yellow, Green
What's the name of UIC mascot?
Sparky
This U.S. holiday is celebrated on the fourth Thursday of November.
Thanksgiving
What does AMA stand for?
American Marketing Association
What are the 4 P's of Marketing (Marketing Mix)
Product, Price, Place, Promotion
What is the oldest college in UIC?
College of Pharmacy
This country gifted the Statue of Liberty to the United States.
France
AMA members often attend this annual campus involvement fair to recruit new members.
Involvement Fair
Which brand's advertisement scored the highest in Super Bowl 2026? (Ad Meter)
Budweiser – 'American Icons'
What's the tallest building designed by the UIC Alumni?
Burj Khalifa
88 keys
What is the mission of AMA?
"The American Marketing Association is the essential community for marketers."
Which brand's advertisement scored the lowest performance in Super Bowl 2026? (Ad Meter)
Coinbase – 'Everybody Coinbase'
How many student housings(dorms) are there in UIC?
10 (Arc, Common North/South/West, Courtyard, JST, MRH, TBH, PSR, SSR)
What is a psychological phenomenon in which high expectations lead to improved performance in a given area?
Pygmalion effect
What is the theme of 2026 AMA International Collegiate Conference(ICC)?
"Level Up"
This metric measures the total revenue a business can expect from a single customer over time.
customer lifetime value (CLV)
How many undergraduate student is enrolled in UIC? (Fall 2025)
24,260
This is the largest ocean on Earth.
The Pacific Ocean
How many AMA collegiate chapters are there across North America?
250