Background/ Start-Up
Strategies
S.W.O.T
Acquisitions & Implementations
Misc.
100
Jeffrey Bezoz, the founder of Amazon, got his degree in this from Princeton University. (Two possibile answers)
What is COMPUTER SCIENCE AND ELECTRICAL ENGINEERING?
100
Amazon started out by only offering books using ____ corporate level strategy.
What is CONCENTRATION ON A SINGLE INDUSTRY?
100
These include Barnes & Noble, E-Bay, and Google.
What are AMAZON'S COMPETITORS?
100
Amazon’s top management believes this is Amazon’s line of business first and foremost.
What is A TECHNOLOGY COMPANY?
100
What is Jeff Bezo's idea about group size to improve innovation?
What are PIZZA TEAMS- TWO PIZZAS TO FEED ITS MEMBERS?
200
This northwestern city is the birthplace and current home for Amazon.
What is SEATTLE?
200
Amazon first chose this strategy to compete successfully within their single industry of book retailers.
What is HORIZONTAL INTEGRATION?
200
The greatest include global expansion and technological development.
What are AMAZON'S OPPORTUNITIES?
200
Amazon’s attempt to create a this failed because user’s felt it was too invasive of their privacy.
What is A SEARCH ENGINE OR WWW.A9.COM?
200
What percent of Amazon's stock is owned by its employees?
What is 10%?
300
Amazon started out selling only these items that would "educate, inform, and inspire?"
What are BOOKS?
300
Amazon uses their technology competencies to create this strategy:
What is DIFFERENTIATION?
300
Some are strong name recognition, loyal customer base and good reputation.
What are AMAZON'S STRENGTHS?
300
The replication of Amazon’s business model in foreign counties is an example of this type of business structure.
What is GEOGRAPHIC STRUCTURE?
300
What program created in 1996 is responsible for 40% of Amazon's sales today?
What is THE ASSOCIATES PROGRAM?
400
Amazon's large selection and low costs are two primary advantages that they have over these stores.
What are B & M STORES?
400
Amazon has used these two business level strategies:
What is DIFFERENTIATION AND COST LEADERSHIP?
400
These include economic conditions, regulatory environment and shipping costs.
What are THREATS TO AMAZON?
400
The limit of group size in “pizza teams” is an example of using this type of control.
What is BEHAVIOR CONTROL?
400
What was the greatest proportion of Amazon's operating costs?
What is DEVELOPING AND MAINTAINING THE PHYSICAL SIDE OF AMAZON'S VALUE CHAIN?
500
As Amazon began to expand globally, they thought it would be a beneficial strategy to transfer this branch to other countries.
What are THEIR IT AND DISTRIBUTION CENTERS?
500
Amazon's semi-recent interest in expanding to data storing and consulting is a form of __ corporate level strategy:
What is DIVERSIFICATION?
500
These include increased operating costs and loss of customer friendly technology.
What are AMAZON'S WEAKNESSES?
500
Significant decision-making authority given to employees indicates this type of vertical differentiation in Amazon.
What is DECENTRALIZATION?
500
Amazon started having problems with customers finding lower prices on different sites. What was their approach to fix this?
What is THEY FORMED ALLIANCES WITH B&M COMPANIES?
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