Brand History
This city is where amika was founded and remains the home base for operations
What is Brooklyn?
Which amika hair care product is infused with sea buckthorn berry, known for its antioxidant properties?
What is ALL OF THEM?
This is amika's #1 selling product
What is Perk Up dry shampoo?
The visible part of your hair is called the hair shaft. What is the part of the hair beneath the surface of the scalp that anchors the hair?
What is the hair follicle?
You can know amika products are certified cruelty free by finding this icon on the packaging
What is the "leaping bunny"
One of amika’s first products, The Shield, was created to do what?
What is protect against heat styling and humidity?
This key ingredient found in all of amika's Hydrorush collection is used as a "water magnet"
What is hyaluronic acid?
What is the earning period in the friends with benefits+ rewards program?
Porosity is a measure of how well hair absorbs and retains moisture. Hair that typically dries quickly, is prone to frizz and feeling brittle has this type of porosity.
What is high porosity?
The percentage of amika packaging can be recycled
What is 100%?
The year was amika founded
What is 2007?
Sea buckthorn berry is packed full of nutrients for the hair including omegas 3, 6, 9 and...
What is omega 7?
This amika product was named #1 best seller in the mask category for 2024
What is Soulfood?
Myth or Fact? The more shampoo you use, the cleaner your hair will be.
What is Myth? (Using too much shampoo can strip hair of its natural oils. A small amount is sufficient for most hair types. *Add more water before you add more product.*)
You can get a free shipping label from this recycling partner program for all of your empty products on loveamikapro.com
What is Terracycle?
amika’s name comes from the language of Esperanto and means what?
What is friend?
amika’s products are free from sulfates, parabens, and phthalates. Which other ingredient is often avoided in amika formulations?
What is gluten?
This percentage is the highest amount a salon can earn in rewards
What is 33%?
These are the 3 types of bonds found in hair
What are hydrogen bonds, disulfide bonds (covalent), and salt bonds (ionic bonds)
Amika is Certified Cleanup Partner to this environmental conservation program, pledging to pull 100,000 pounds of trash from oceans, rivers, and coastlines in just 2024 alone
What is 4ocean?
In addition to hair care products, what other type of products does amika create to help with styling?
What are hair tools?
This vegan protein source is found in the new Midnight Mender
What is quinoa?
You can connect with other stylists, access product education and find marketing resources all in this tech space
What is the amika pro community app?
UV exposure, pollution, chemical treatments, and heat styling are all examples of these unstable molecules that can damage hair by causing oxidative stress.
What are free radicals?
In 2023 amika became the fifth professional hair brand to achieve this certification by meeting high standards of environmental, social, and governance performance
What is B-corp?