Tools & Resources
Goals
Objections to Opportunities
Program Overview
"Fine Print"
100

Where all our AMP resources located

What is the "AMP 2026" folder in our Teams Site?

100

The start and end date for AMP selling season

What is June 23rd and September 12th?

100

What you should do if the KDM is not in store

What is make a phone call? (Note when they will be in store) 
100

Item distribution is up to 600 points, or ___%

What is "6%"?

100

How performance is counted towards distribution (what product has to be to qualify) 

What is "total item count PAID FOR and SHIPPED TO the customer each half"?

200

What the AMP dashboard shipper recommendations are based off of

What is total CMG Dollars? (or Store Volume)

200

Our % growth prepack volume target

What is 3%?

200
What you should say if a store says they have expired product or received too much product last time
What is "our product is guaranteed through your distributor" or "there are lowered units in prepacks"?
200

"Earn points by taking Top 3 _______ items per half"

What is "innovation"?

200
What the customer has to notify Hershey 45 days prior to

What is "distributor changes"?

300

in MTP, ______ address needs to be correct so customers will receive their rebate checks and ______ information has to be correct for customers to receive their shippers

What is "payment" and "distributor"?

300

If the region achieves 105% to goal, each TSA will receive these

What is "a custom yeti tumbler!"?

300

If a KDM is unsure if product will perform in store, you can say "Hershey represents the ____ ______ in CMG" 

What is "share leader"?

300

_______ displays ARE NOT included in required month selections

What is "Non-Chocolate"?
300

The two additional distribution incentives

What is "item count bonus" and "item count growth bonus"?

400

These get sent to stores when they enroll in AMP (2 answers) 

What is "copy of the brochure" and "enrollment details"?

400

This happens if the region does not hit the bi-weekly benchmarks, but the individual TSA does

What is "be awarded a copper smile"?

400

A great selling point for a store that didn't get a rebate this year

What is "dollarizing distributon"?

400
Earn ___ points per item for Top 25 and ___ points per item for next best 50 

What is "6" and "4"?

400

Items shipped on _______ ________ ________ do count towards total items in the distribution component of AMP 

What are "Promotional Pre-Packs Displays"?

500

These three things should be viewed prior to each AMP call: store ______, current _____(if applicable), and growth _____

What are "performance", "rebate", and "target"?

500

TSA target lists are filtered from largest to smallest volume for this reason

To secure the low hanging fruit FIRST with higher volume accounts (gain the bulk of your target dollars at the beginning of the season!) 

500

This happens if you get a "No" from a KDM

Trick question! What is "nothing"? Keep calm, learn from the experience, adjust your approaches, and continue winning in your next interactions!

500

"Earn 25 points by maintaining or growing ____ _______ ____ count in Each Season"

What is "net seasonal SKU"?

500

If the "fast start distribution" is checked, customer agrees to take _____ _____ boxes on 5 Hershey ____ _____ CMG product

What is "straight stock" and "top 75"?

M
e
n
u