Who Said It?
Who light-heartedly said: "Lawyers are the nemesis of PR practitioners?"
Eric Johnson
Bear McBride
What is Eric Johnson
True or False: Maddie Laing, Eric Johnson, and Bear McBride would all agree that working within nonprofits allows you to form an intimate and long-lasting relationship with the organization. You become passionate about, committed to, and engraved within their mission.
What is true?
What did Maddie Laing minor in?
What is sociology?
Eric measures _____ within his career by how open and honest the organization is able to be.
Success
Failures
What is success?
Adobe Photoshop is a computer ____ design program.
Graphic
Game
What is graphic?
When asked: "How have you become comfortable and confident when speaking with the media?" who said:
"You will never be 100 percent confident. It is based on in sync; what you feel people will want to hear and will want to read. You can not guarantee anything- but at least you can talk your way through it."
Maddie Laing
Bear McBride
What is Maddie Laing?
According to Eric Jonshon, the use of the imagination or original ideas is essential to PR practitioners. This is known as ______.
Being Boring
Creativity
What is creativity?
Can you control the news?
Yes
No
What is no?
Eric Johnson had to deal with a recent crisis at the University of North Carolina at Chapel Hill referred to as "Silent _____."
Bob
Sam
What is Sam?
Bear says that when working with marketing agencies, they sometimes only see the big _____. When this happens, Healing Transitions must turn their ideas back for revision.
Picture
Grizzly
What is picture?
Hurricane Harvey, one of the most damaging natural disasters in U.S history, left many people scarce for food. When asked by reporters around the world how they would provide emergency relief, Rise Against Hunger responded that they could not provide direct assistance. This lead to what type of communication issue?
Crisis
Employee
What is crisis?
Eric Johnson suggests that students should think of their relationship with their _______ as a “peer relationship” rather than a “consumer/buyer one?"
Siblings
College
What is college?