F
FREE
This account has no monthly maintenance fees and no minimum balance!
The number of POS swipes a customer needs to have post and settle within the cycle to qualify for Kasasa Cash and Kasasa Cash Back Checking?
12
This is what happens when the Customer does not qualify for rewards.
The account is still free, they earn the base APY in Kasasa Cash Checking and Kasasa Saver and can try again next statement cycle. (Kasasa Cash Back does not earn any awards if they do not qualify)
Potential root causes for a customer saying to you; "I'd prefer paper statements"
*EXTRA 100 POINTS FOR SOLUTION FOR HANDLING THE OBJECTION.
Concerned about information security
Prefers a printed statement for record keeping
I don't know how to enroll in Estatements or pull it up when it's ready
As of today, what is the APY for your 7 Month CD Special?
4.75% APY
R
REWARDS
This account rewards you with...
The customer is sent this monthly to let them know if they earned their Kasasa Checking/Savings Rewards.
End of Cycle Email
This is the reward for qualifying in the Kasasa Cash Checking.
The Customer earns 3.00% APY up to $15,000, 0.10% APY for any balances above $15,000, and ATM Fee Refunds up to $15.
If the customer does not qualify they earn a Base Rate of 0.05%.
Potential root causes for a customer having concerns over having to qualify.
*EXTRA 100 FOR SOLUTION TO OBJECTION
Skepticism- sounds too good to be true. How can you pay these rewards out?
Why do I have to do all this to get the rewards?
I've had an account here for years, doesn't that count as a qualification
This Core Value means: Working goals to completion in the face of adversity
Persistence
A
ASK TO QUALIFY
To qualify we ask that you do a few simple things you may already be doing.
This QUALIFIER is in place to encourage the access to eStatements learning more about others products offered.
Online Banking Login
Did you know a paper statements cost about $2.15 and an e-statement cost about 15 cents!
This is the reward for qualifying in Kasasa Cash Back.
The customer earns 3.00% on debit card purchases up to $300 for a max reward of $9.00, and ATM Fee Refunds up to $15.00.
Potential root causes for a customer not wanting to set up a Direct Deposit
Payroll Direct Deposit goes somewhere else
Self employed and don't receive Direct Deposit
Doesn't know HOW to switch their Direct Deposit
Company doesn't offer Direct Deposit
What year was ANB founded?
1993
N
NO PENALTY
No penalties for not qualifying! Your account is still free and you can try again next cycle
This qualifier is in place to create STICKINESS of account -- because consumers don't like to switch these!!
Receive at least one automatic Direct Deposit, ACH credit, or debit transaction post and settle to your account per statement cycle.
The reward in Kasasa Saver when the customer qualifies in their Kasasa Checking Account?
The customer earns 0.50% APY up to $50,000 and 0.25% of any balances above the cap of $50,000.
If the customer does not qualify in their Kasasa Checking account they earn a Base Rate of 0.05% in the Kasasa Saver Account.
Potential root causes for a customer to tell you "I don't use a debit card"
*EXTRA 100 PTS IF HAVE A SOLUTION IN MIND
Concerned about safety or fraud
Prefers their rewards credit card
Prefers cash
Prefers to use cash for budgeting
Doesn't think they can use it 12 times
Doesn't understand how debit cards work
What are ANB's Core Values?
Servant Leadership, Curiosity, Growth, Listening, Persistence
Kasasa Cash Customer Benefits vs. a CD
•No Penalties
•Liquidity
•Diversify their Deposits
Debit Card Purchases must be considered _______ to be counted within each qualification cycle.
Debit card purchases must be considered “Posted & Settled” to be counted within each qualification cycle. A settled transaction is one that has been posted to the account.
What is the Average Daily Balance that makes Kasasa Cash the Better Account choice for your customer?
(Hint the break-even amount of earning $9.00 or more in each statement cycle)
$3,600 or higher (If the customer has less than $3,600, Kasasa Cash Back may be a better account.)
This is the first step in handling an objection
Ask WHY to determine the root cause of the objection.
Can you name of your Board of Directors? (Paul, Brett, and Shelly don't count)
Marshal Gorwitz, Dave Blohm, Dennis Long, Ryan McMurtrie, Larry Rice, Alex Kowalski, Cordero Barkley.