Tri-component Model
Studies/Experiments
Factors Influencing Attitude Formation
Measuring Attitudes
Ethics
100
Define the cognitive component
Cognitive refers to the beliefs we have about an object, person, group, event or issue based on experience
100
Who did the experiment on conformity
Asch
100
Define attitude formation
attitudes are formed usually over a long period of time through the process of time
100
Define attitude
attitude is an evaluation a person makes about an obct, person, group, event or issue
100
What is respecting rights
each individual has a right to choose whether to participate and to make that decision from an informed basis
200
Name the two limitations of the Tri-component Model
Relations between attitude and behaviour, attitudes do not reliably predict behaviour. There are many influences on our behaviour besides attitude
200
Who did the study on obedience and briefly explain what he wanted to discover
Milgram. Was to find out if individuals would obey and authority figure
200
Who discovered classical conditioning and briefly describe what it is
Ivan Pavlov A simple form of learning which occurs through repeated association of 2 different stimuli
200
What are the ways you an measure attitude
Self report methods
200
what is confidentiality
participants responding to items in a questionnare or rating scle provide information in the belief that it will be treated in confidence
300
Define the ABC model
The ABC model (a.k.a tri-component model) proposes that any attitude has three related components: The ABC of attitudes
300
Who did the prison experiment and breifly explain what it was for
Zimbardo. wanted to find out the psychological effects of being either a prisoner guard or a prisoner. due to feelings of power or status
300
What is operant conditioning
learning which is based on the assumption that we tend to repeat behavioural behaviour which has a desirable consequence or vise versa
300
Name 3 self report methods
answers could include: Questionarres, Surveys, Interviews or rating scales
300
What is informed consent
wherever possible participants must be appropritely informed about everything in the study
400
State the ABC of the following example: I go to school everyday because i can learn, but i do not like it.
a: i do not like it b: i go to school everyday c: i can learn
400
what are the 3 factors affecting conformity
Unanimity Culture Deindividuation
400
What is modelling
Occurs when we use observation of another persons actions and there consequnces to guide our future thoughts feelings and behaviour
400
What are the advantages of self report methods
Questionarres and rating scales are usually simple to complete Can also be administered to a large amount of people at the same time
500
State the ABC of the following example: I run everyday because i know it is good for my health, and i enjoy it.
a: I enjoy it b: i run everyday c: it is good for my health
500
What are the 6 types of power
Reward Power, Coercive Power, Legitimate Power, Referant Power, Expert Power & Informational Power
500
Attitudes can also form simply by being exposed to an object, person, group, event or issue repetedly. What is this defined as?
Repeated Exposure
500
Name two of the limitations of observational studies
Answers could include: Results are often limited by the fact that those being observed are often not interviewed by the researcher Difficult to accurately measure aspects of an attidude such as strength and direction Researcher is making assumptions about an individuals behaviour and how it reflects their attitude
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