What is Business
Markets and Competitive Advantage
PESTEL Analysis
Business Ideas
Ethics and Organization
100

A police department plays this role when it purchases badges for its officers.

A customer

100

Every market consists of these two groups.

Buyers and sellers.

100

PESTEL Analysis evaluates this broad category of influences on business decisions.

External factors

100

For Mia’s fast burrito truck, the long festival line represents the first of these concepts and pre-made burritos represent the second.

A business opportunity and a product idea.

100

This document commonly addresses confidentiality, ethical behavior, dispute resolution, and relationships.

A code of conduct.

200

Businesses can serve customers through these two channels.

In person or online.

200

The price buyers and sellers agree on

Market Price 

200

These are the two E factors in PESTEL.

Economic and Environmental

200

This statement explains why an organization exists and what it does to fulfill its purpose.

A mission statement.

200

Choosing between durable printers and greater profit from frequent replacements creates this ethical challenge.

An ethical dilemma.

300

Learning more about these helps a business improve its problem-solution fit.

Customers’ needs.

300

This edge over rivals makes a business more likely to earn profit.

Competitive Advantage

300

Demographics, values, lifestyles, and trends are all examples of what factor? 

Social

300

In a medical practice, compassion is the first of these concepts; exceptional patient-focused skills are the second.

A core value and a core competency.

300

This facility receives finished staplers from a manufacturer and sends them to retailers.

A distribution center

400

A product costs $20 to make, sells for $50, what is the value capture? 

$30

400

This barrier protects inventions and creative work and can encourage innovation.

Intellectual property rights.

400

A storm wipes out half the coffee harvest while demand stays the same. What happens to coffee's price and quantity sold? 

The price increases, while demand decreases. 

400

LearnLots earns profit but primarily pursues a social objective, making it this type of organization.

A social enterprise.

400

These two business structures generally provide owners the greatest protection from business liabilities.

LLCs and Corporations

500

A coffee shop gains this when its popular, unique specialty drink gives customers a reason to choose it over competitors.

Competitive Advantage 

500

A new airline struggles to enter the market because it must purchase expensive aircraft, secure airport access, and meet strict regulations. These obstacles are examples of this.

Barrier to entry

500

A PESTEL Analysis helps assess whether a business can succeed, also called this

Business Viability 

500

Name the five stages of Design Thinking

What are: Empathize, Define, Ideate, Prototype, Test

500

Identify the following Board of Directors, CEO, CMO, CFO, HR

Board of directors oversee a corporations major decisions, Chief Executive Officer, Chief Marketing Officer, Chief Financial Officer, Human Resources. Also know as the organizational structure of a company. 

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