The use of facts and data; an appeal to logic or reasoning.
What is Logos?
The target or group of people the writer/speaker believes they are addressing.
What is Audience?
The style of language used; generally tailored to be appropriate to the audience and situation; word choice
What is Diction?
The literal, dictionary-definition meaning of a word.
What is Denotation?
Otherwise, you disgrace her. Otherwise, she died for nothing. Otherwise, the bowl will remain empty forever. (Not anaphora)
What is crescendo?
Gets the reader/viewer's feelings involved; an appeal to emotion.
What is Pathos?
An essay where you are given a set of documents and asked to construct an argument using the information within them. You use the documents as evidence.
What is Synthesis?
Overstating a situation for humorous or dramatic effect.
What is Hyperbole?
The implied meaning of a word; the associations it carries. These can be positive, negative, or neutral.
What is Connotation?
Could you imagine life without ice cream?
What is a rhetorical question.
Setting up a source as credible and trustworthy; an appeal to credibility
What is Ethos?
The author's persuasive intention.
What is Purpose?
Placing two very different things together for effect.
What is Juxtaposition?
A short amusing or interesting story about a real incident or person.
What is an Anecdote?
I wasn't born yesterday.
What is colloquialism.
Animal shelters ads with pictures of cute sad animals and dramatic music are using this rhetorical appeal.
What is pathos?
The essay where you are given a "big question" and you must use your own background knowledge as evidence to support your claim and persuade your audience.
What is Argument?
The repetition of a chosen grammatical form within a sentence, paragraph, or short text.
What is Parallel Structure?
The use of stylistic devices to reveal an author's attitude toward a subject.
What is Tone?
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What is Paradox?
The use of spoken or written word (or a visual medium) to convey your ideas and convince an audience. The art of argument.
What is Rhetoric?
An essay where you are given a single text and must break it down to determine both the author's purpose and how they persuade their audience.
What is Rhetorical Analysis?
Making a brief reference to the cultural canon—e.g. the Bible, Shakespeare, classical mythology, etc.
What is Allusion?
The grammatical arrangement of words.
What is Syntax?
On a budget.
What is an Euphimism.