Sampling
Bias
Observational vs. Experimental
Design of Experiments
Vocabulary
100

What is a simple random sample (SRS)?

A sample in which every group of the same size has an equal chance of being selected

100

What is voluntary response bias?

Bias introduced when people choose whether to respond, usually with strong opinions.

100

What is an observational study?

A study where researchers only observe and do not impose treatments.

100

What are the 3 principles of experimental design?

Control, randomization, replication.

100

Define “population.”

The entire group you want information about.

200

What is a systematic sample?

A sample drawn by selecting every nth person from a list or order.


200

How can undercoverage affect a sample?

Some groups in the population are left out or underrepresented.

200

What defines an experiment?

A study where researchers actively impose treatments to measure responses.

200

What does it mean to randomly assign treatments?

Each subject has an equal chance of receiving any treatment.

200

What is a sample?

A subset of the population used to draw conclusions.

300

Why might convenience sampling lead to inaccurate results?

It may cause undercoverage and is unlikely to represent the full population.


300

What is nonresponse bias?

When a selected individual doesn’t respond and differs from those who do.

300

What is the explanatory variable in an experiment?

The variable being manipulated to observe its effect.

300

What is the purpose of a control group?

To serve as a baseline for comparison.

300

Define “confounding variable.

A variable associated with both the explanatory and response variables.

400

What is stratified sampling?

The population is divided into groups (strata), and an SRS is taken from each group.

400

How can question wording introduce bias?

Leading or emotionally charged wording can influence responses.

400

Why are experiments better than observational studies for determining cause and effect?

They control confounding variables and randomly assign treatments.

400

How does blocking improve an experiment?

It reduces variability by grouping similar subjects.

400

What is a response variable?

The outcome measured in a study.

500

What’s the difference between stratified and cluster sampling?

Stratified selects some individuals from all groups; cluster selects all individuals from some groups.

500

Give an example of response bias.

A person lying on a survey due to social pressure or embarrassment.

500

A researcher compares test scores of students who sleep 6 hours vs. 8 hours without assigning sleep schedules. What kind of study is this?

Observational – no treatment imposed.

500

What is a matched pairs design?

Subjects are paired based on similarities, and each receives both treatments or one from each pair receives one treatment.

500

Define “sampling frame.”

The list from which the sample is actually drawn.

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