Fan Signals
Someone who responds "Yes" to the Love Dialog the first time
What is a NEW FAN
This is one way to collect feedback after someone responds negatively to the Love Dialog
will accept either Survey or Message Center!
What is the custom data field that we recommend all customers pass through?
CUSTOMER ID
BONUS POINTS for WHY this is important!
You might show a series of these to a customer who just downloaded the app to guide them through the setup
what are a series of onboarding notes?
What is the newest Apptentive functionality that was just released?
DAILY DOUBLE: Editing Sentiment in Insights
A person who you should get more feedback from since they consistently say No to the Love Dialog
what is a REPEAT RISK
Peet's Coffee wants to measure the success of their new Rewards Program - how should they do that?
They should run a survey before launching the new program, to get a baseline. Then they can run a survey after the release of the new program to measure customers' satisfaction with it, how easy it is to use, if it makes sense, etc.
The Weather Channel app passes through this custom data field, so they can target customers in their first 30 and 90 days of using their app
what is Days Since First Install?
Omron wants to target a new note to their patients who haven't seen a note recently so as not to annoy them - how would they do that?
Use the Has Seen Interaction - any note - time since last seen is more than X days ago
Marriott might use this Apptentive Feature to follow up with guests who said they had issues checking in to their hotel in a previous survey.
what is INTERACTION RESPONSE TARGETING?
Who might you target if you want very high engagement with your Product Feedback Survey?
ADT wants to respond to multiple messages from the message center at once, using this Apptentive Feature
DAILY DOUBLE: Group Messaging
What field might Dunkin' pass through if they wanted to identify their top spenders at their stores?
Card balance, lifetime value spent, total number of purchases.
Will also accept Store ID if the question is confusing.
CNBC wants to drive their users to to subscribe to their newest Investing Club - how might they do that, and who would they target?
They could use a Note to target non-subscribers, new fans, and/or repeat fans with a link to subscribe
Help! My interaction isn't triggering - I'm testing it and I can't see it. WHY?
Are you meeting the targeting criteria? Have you already responded to the love dialog?
You might target this group with a feedback survey to ask why their experience with the app has soured/changed
Shifted to Risk
Spot On wants to be able to receive constant feedback from their customers without needing to prompt a survey, what might they use?
The message center - connected to a button in the app, like "contact us"
How could you identify a control group to survey?
Passing through a custom data field to identify members in the control group
Using Random Sampling
Or Using a specific list of customer IDs to target
E! News wants to get a quick vote and survey responses at the same time, asking customers what they want to see next in the app using this set up
A Note linked to 3 surveys, each titled with a different app feature.
How can I direct people to leave me a Trust Pilot Review rather than an app review?
You can decouple the love dialog, and then ask a subset of the customers who said they love you to review you on another platform using a Note.