General Facts (AM)
Who created AR
Ivan Sutherland
Who can use AR?
everybody
What sensors support AR?
Cameras, GPS, accelerometer
Who is the target audience for the AR optical loupes?
Dentists and Surgeons
what fraction of the world are AR users
1/7
When was AR introduced to the entertainment/gaming industry?
the early 2000’s
What are some common devices used to experience AR
Smartphones, tablets, smart glasses, and AR headsets
Name of person (first and last name) who created the AR optical loupe?
Mark Greget
What is AR's main way of marketing? (3 words)
Word of Mouth
What disorder(s) can AR cause if used for a long period of time?
Dissociative disorders (Dissociation and depersonalization)
Can you provide an example of a popular AR game or app
Harry Potter: Wizards Unite
When were the original optical loupes made?
1876
2 Apps that marketed AR?
Pokemon & Snapchat
What is the difference between AR and VR?
AR allows the user to interact with the virtual and physical world, while VR allows the user to interact with only the virtual world
What are some benefits of using AR in marketing and advertising
The benefits of using AR in marketing and advertising include increased user engagement, interactive and immersive brand experiences, personalized product visualization, and the ability to bridge the gap between the digital and physical shopping experience.
True or False: the Depth perception of the AR optical loupes are 5x better than the human eye?
False
What did the inventor orginally call his creation
Sword of Damocles
What are the negative impacts of AR? (/3)
Potential addiction/distraction, psychological/social effects, physical health risks
True or false: Can AR be beneficial when it comes to tourism and if so how
TRUE
AR can enhance the tourist experience by providing interactive guides, maps, and cultural information, enriching the user's understanding of the destination
True or False: AR glasses can take pictures?
True