Regulation bodys
Who does the NTSB report directly too?
U.S congress
What are four traditional functions of management?
Planning, Organizing, Controlling/directing, coordinating
What are some components that make up modern aviation industry?
Various answers
Why is marketing in aviation important
Attract customers! aviation is a very competitive business and you can't afford to lose them
Four categories if marketing theory
Convenience goods, shopping goods, specialty goods, unsought goods
This Gov. agency reports to the NTSB can can investigate on there behalf
FAA
What are some qualities of a good manager?
Various answers
What are the three GOV. bodys that mainly regulate the industry
FAA, NTSB, TSA
Marketing as defined in aviation
Identifying customer needs, Producing/purchasing goods, determining price and place of item, Prospecting, promoting , selling
What is a market niche
A place in the market that a certain FBO can slide in a play a role in filling that line of industry
What actions can the NTSB/FAA take on your pilots licence?
Revoke or suspension
How many Common errors are there that managers could make?
12 errors
What is an FBO
Fixed base operation. a business at an airport
T/F market research and marketing are the same thing?
False
What is Elasticity
How flexible the market is to the price of the good
How much trouble can you get in for falsifying documents
5 years and 250,000 dollars
Authoritarian leader
What is a full service FBO
An FBO that offers Charter ops. crop dusting, passenger transport, and sales of aircrafts
What major event happened in 2001 that forever changed the market for aviation
9/11- terror attack
What does general promotion entail
Hyping up your product and "pushing" it out into the market
Why might you want a jury of your peers to decide an aviation related case rather than just a judge?
A jury of your piers would be made up of people with more aviation backgrounds
What is the Primary method of delegation rule called?
the 80/20 rule
Where all has paul worked on at or with FBO's
Bozeman MT, van nuys airport
What devistating trend is a major killer to all FBO's
Airport closure
What is a marketing plan?
Helps estimate sales and revenue and measures means of market effectiveness