Craftmanship
Heritage Trenches
Storytelling
AW2020 Outerwear
Trench Selling Ritual
100

This fastening is used to secure the garment closely to your neck

What is the Hook & Eye (will also accept Throat Latch)

100

Our classic-fit trench has a streamlined silhouette with narrow set-in sleeve. Best for the client who likes a polished and classic feel.

What is the Kensington? 

100

In what year did Thomas Burberry invent Gaberdine?

What is 1897? 

100

 I am a cute take on the trench, shorter and feminine and perfect for layering over dresses. I am contracted by individual panels of DK pieced together to create a swing skirt effect.

What is the Clayhall? 

100

These tools must be changed from plastic to wood before we can bring the trench onto the floor to present to the client.

What is a wooden hanger? 

200

This detail covers the upper back portion of the trench coat to ensure that water runs clearly off the coats and keeps the wearer dry.

Answer: What is a Storm Guard (will also take storm shield

200

 I am a classic single breasted car-coat. Unlike my predecessor, I come with a set-in sleeve, and am best for a client with likes something boxier and single breasted.

What is pimlico? 

200

I am a tightly woven fabric that protects the wearer against the elements. I was created by Thomas Burberry and play an integral roll in our history.

What is Gaberdine? 
200

Tropical Gaberdine car coat with cuff ties that are inspired by shirting. Perfect for the client in search of a coat with subtle branding.

What is the claygate? 

200

How many additional styles are we supposed to FETCH for the customer in addition to what they have asked for originally?

What are 2 additional styles? #StopTryingToMakeFetchHappen 

300

Used today to secure the belt to the trench, this fastening was once used to help carry military equipment in a handsfree manner.

Answer: What is a D-Ring

300

A client comes into the store looking for something oversized yet still heritage in its construction. Which coat would be the best to show them?

What is the Westminster? 

300

For the last 30 years, we have been farming and harvesting our cotton from this country.

What is Peru?! #MyPeople

300

 A single breasted coat that is made from tropical gaberdine and is lined by our
unicorn print. Leather and gold-tone press studs create a timeless elegance.

What is the Bibury? 

300

Once the trench has been presented to the client, we prepare the trench by undoing this part of the coat first, and second.

What is the belt, followed by the trench buttons?

400

The collar of the trench coat is sewn by hand. It takes how many stitches to perfectly sew the collar of the Trench Coat.

What are 180 stitches? 

400

We are technically not considered Heritage but we are part of the Iconic Trench Category. What are our names?

Answer: What are Islington, Waterloo, and Wimbledon

400

This is name of the town in England where our heritage trench coats are made.

What is Castleford, England? 

400

This men’s quilted bomber jacket is made of nylon wth striped elasticated cuffs and hem. Quilting provides insulation for a mid-season temperature.

What is the Donnington? 

400

Allowing our clients to try on and explore the coat without interruption, we must stand where?

What is behind and to the side? 

500

This sleeve extends in one piece full to the collar and allows for a more spacious fit throughout the back and the chest of the coat.

What is a Raglan Sleeve? 

500

According to this trench deck, the Chelsea comes in which colour-ways?Hint! We are looking for the answer including mens and women’s coats.

Answer: What is Honey, Black, Mid Grey & Midnight. 

500

This trench coat was the first ever designed by Thomas Burberry in 1912. The innovative design featured a belted closure without buttons.

What is the Tielocken? 
500

An elegant, tougher take on a classic, perfect for a more creative and bold evening look as it showcases a half-fringe detail but maintains a classic shape.

What is the Battersea? 

500

 When closing the sale, we must combat any objections that the client might have and suggest these services to them.

What are Aftercare Services? 

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