Intro to Research
Sampling techniques
Types of Data
Scales of Measurement
Research Designs
100

Process of collecting and analyzing information.

What is research?

100

Represents a subset of a population

What is a sample?

100

Known as the “cause” variable. Predicted to have an effect on another variable.

What is an Independent Variable (IV)?

100

There are more than two categories but no rank order. Ex: Hair colors, eye colors



What is a Nominal Scale?

100

The purpose of this research is to learn from past successes and failures. To learn how things were done in the past and apply them to current or future events.

What is historical research?

200

Starting point for further investigation. Can be expressed as a purpose or question.

What is hypothesis? 

200

Sampling in which people are sampled simply because they are "convenient" sources of data for researchers.

What is convenience sampling?

200

Known as the “effect” or the “outcome” variable.

What is Dependent Variable (DV)?

200

Another word for Binary

What is dichotomous? 

200

Investigates the cause and effect. Also known as
Clinical trials.

What is experimental research?

300

Statement of NO difference. If there is a difference, we reject this. 

What is Null hypothesis?

300

In this type of sample, it is based entirely on chance and every member has an equal shot at being selected.  

What is random sampling?

300

Data that can be observed but
not measured. Deals with descriptions. 

Ex: Colors, textures, smells,
tastes, appearance, beauty,
etc.

What is Qualitative Data?


300

Categories have a rank order but no true numerical meaning. 

Ex: Letter grades A, B, C, D 

“very positive”- “very negative”

What is an Ordinal Scale? 

300

A group of subjects who share a defining
characteristic such as age or occupation. Ex: Group of Dental Hygiene Students at All State.

What is a Cohort?

400

Entire group that you draw conclusions about. Starts with a P. 

What is a population?

400

This "size" sample is considered the most accurate. 

What is a Large sample?

400

Data which can be measured. Deals with numbers.

What is Quantitative Data?

Length, height, area, volume,
weight, speed, time.

400

Has an absolute zero point. Ex: height, weight, number of cavities. 

What is a ratio scale?

400

In this study, the study population does not know
whether it is getting real or fake treatment or which
treatment modality.

What is a blind study? 

500

Specific group of individuals that you will collect data from.

What is a sample?

500

Sampling based on subgroups such as age, gender, income.

What is Stratified sampling? 

500

There are only two categories ( dead or alive, yes or no)

What is Binary?

500


•  No zero point. Number can be negative.
• Ex: Temperatures

What is Interval?

500

In this type of study, the group of interest
already has the disease/outcome.

What is retrospective?

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