a measured, logical way of trying to persuade others to agree with you
What is an appeal to reason?
100
Deduction and Induction
What are the two basic types of reasoning?
100
By using vivid examples or emotionally charged language.
How do you add emotional appeal to an argument?
100
attacking a person's character, appearance or habits.
What is and ad hominem attack?
200
Lawyers, teachers, clergy, AP English III students
Who or what occupations uses persuasion on a daily basis?
200
"common sense"
What do your reasoning skills often depend on?
200
Supports a general conclusion by examining specific facts or cases.
What is inductive reasoning?
200
Humans are influenced by them.
Why are emotional appeals an extremely persuasive tool?
200
Making a generalization based on insufficient, unreliable, or unverifiable evidence.
What is a hasty generalization?
300
To protect yourself from unethical marketers who are trying to take advantage of you
What is one reason that understanding persuasive strategies can be useful or helpful?
300
Sufficient and trustworthy
What are two ways to describe good/reasonable evidence?
300
It begins with a general principle or premise and draws a specific conclusion from it.
What is deductive thinking?
300
You are willing to listen, compromise and concede points?
What are the characteristics of a reasonable person?
300
Addressing the weakest point of the opponent's argument instead of focusing on a main issue. Or implying that an opponent is arguing something that he/she is not.
What is Setting up a Straw Person?
400
Reason, emotions, good character
What are the three basic persuasive appeals?
400
fair assumptions and logical claims
How can I make a valid and reasonable argument?
400
All people who smoke endanger their health.
My father smokes.
Therefore, my father is endangering his health.
What is an example of deductive reasoning?
400
The expert's knowledge is current, respected, and bias free.
What makes an authority reliable?
400
Where you accuse an opponent of the same thing he/she has accused you of (instead of addressing the accusation itself).
What is "You Too"?
500
radio, reading the newspaper, watching tv
When are you subjected to persuasive messages?
500
It must be verifiable.
What makes an assumption sound?
500
My father is endangering his health by smoking.
His teeth are yellowish and he's lost a considerable amount of weight.
He's no longer able to cycle his 25 miles every morning.
Whenever he exerts himself, he ends up coughing extremely hard.
What is an example of inductive reasoning?
500
The conclusion you are drawing is morally/ethically correct and your motives are not self-serving.
How can you determine if a speaker or writer is ethical?
500
It manipulates the audience by avoiding the central argument, shifting attention to an irrelevant or unrelated issue.