Marketing
A short and striking or memorable phrase used in advertising. For example: Just do it / I'm loving it
percentage of consumers who buy a product after viewing it
What is the conversion rate?
A person who uses their vlog or instagram account to persuade people to buy products or to endorse products.
Percentage of people who see a brand post and then interact with it on social media
What is the engagement rate?
The extent to which consumers are familiar with the qualities or image of a particular brand of goods or services.
everything your customers see when interacting with your business, including packaging, design, branding
What is physical evidence in the 7Ps?
Spoken communication as a means of transmitting information often considered the best and cheapest form of advertising.