Programming & Strategy
This refers to the most frequently played songs on a station.
What is heavy rotation?
This is silence during a live broadcast and is considered a major mistake.
What is dead air?
This type of editing allows you to change audio without altering the original file.
What is non-destructive editing?
This element sets the mood and emotional tone of audio.
What is music?
This is the year that Thriller came out
What is 1983?
These describe age, gender, and income of an audience.
What are demographics?
This person controls audio levels and transitions in the studio.
Who is the board operator?
This technique smooths transitions between two audio clips.
What is a crossfade?
This production tool can create suspense and emphasis by saying nothing.
What is silence?
This is the place where WKU was rumored to originally been planned to be built.
What is Hopkinsville, KY?
These describe lifestyle, interests, and values.
What are psychographics?
This tool structures a radio station's hour of programming.
What is a format clock?
Removing “um” and “uh” is an example of this editing technique.
What is removing filler words (basic editing)?
Matching tone and delivery to content is part of this skill.
What is voice performance?
This NBA player was signed to WKU to play basketball but never played single game before heading to the pros.
Who is Mitchell Robinson?
This creates recognition through slogans, jingles, and station voice.
What is branding?
The most important response when a mistake happens live.
What is stay calm and keep talking.
This tool adjusts frequency balance to improve clarity.
What is EQ (equalization)?
This concept refers to making intentional choices to impact the audience.
What is achieving an effect?
This is song everyone knows was written by two Kentucky sisters.
What is Happy Birthday?
This concept emphasizes designing content based on listeners' needs.
What is audience-first approach?
This type of broadcast happens in real time without editing.
What is live production?
Editing should not do this to a speaker’s message.
What is distort or misrepresent meaning?
This mistake occurs when too many sounds clutter the audio.
What is overproduction?
This is the phobia of thunder and lightning
What is astraphobia?