This begins the story with clear and precise information.
What is the Lead?
Swish! The NCAA Mens and Womens basketball tournaments are considered this type of sports program.
What is a "live event"?
Need a story idea? Well you can resurrect an old story, which we call going to this.
What is the morgue?
WKU originally started off as this before eventually becoming a university.
What is a normal school?
This movie with a yellow road, red shoes and a black dog turned 86 years old in 2025.
What is the Wizard of Oz?
Every story deals with some sort of conflict (political campaign, trials, sporting events, etc.)
What is Dramatic Action?
Because of this, athletes can now bypass traditional media to tell their own stories.
What is internet sports?
Your goal is to convey these 5 things to the audience.
What are who, what, when, where, why?
This minority community was displaced once WKU began expanding from the top of the Hill to the bottom.
What is Jonesville?
This Barbie actor got his start on the Mickey Mouse Club.
Who is Ryan Gosling?
Personal biases of those at the station, as well as pressure from advertisers and local groups can get in the way of this.
What is objectivity?
ESPN's Outside the Lines is an example of this type of program that is meant to talk about more than just the X's and O's of the game.
What is a sports feature program?
Remember, you are writing for these people and not the news director.
Who is the audience?
This former WKU All-American quarterback and former head coach now roams the sidelines as the running back coach for the Baltimore Ravens.
Who is Willie Taggart?
This is the original city that the Utah Jazz played in.
Where is New Orleans?
What is Format?
What is the ear?
Do this with your audience to help personalize the information.
What is empathize?
He was WKU's Fourth President?
Who is Dero Downing?
WKU Alum Michael Rosenbaum starred as bad guy, Lex Luthor, on this Superman drama in the 2000s.
What is "Smallville"?
Bringing to the audience's attention potential dangers from various products is called this.
What is "consumer reporting"?
This is extremely important in storytelling in sports radio!
What is clarity?
Some stations sell this instead of actual journalism.
What is sensationalism?
This NBA legend's son suited up for the Hilltopper basketball team for two seasons in the late 90s.
Who is Kareem Abdul Jabbar?
Hippopotomonstrosesquippedaliophobia is the fear of this.
What is long words?