German Roots
Before manufacturing automobiles, what primary product did BMW (Bayerische Motoren Werke) build when the company was originally founded in 1916?
Aircraft engines
First introduced to North America in 1974, this legendary four-word phrase completely redefined BMW’s premium sports sedan identity in the American market.
What is "The Ultimate Driving Machine
Originally created to facilitate BMW’s racing program in the 1970s, this single-letter division now denotes high-performance road cars like the M3 and M5.
What is Motorsport (or M)?
This rare 1980s roadster featured a composite body and a wild party trick: its mechanical doors dropped vertically straight down into the side sills.
What is the Z1?
This is the English translation of the acronym BMW
What is Bavarian Motor Works?
Released in 1999, _______ was the internal designation and name of BMW's very first Sports Utility Vehicle
What is the X5
Though it looks like a spinning propeller to some, the white and blue quarters of the BMW logo actually represent the official state colors of this German region
Bavaria
In 1998, BMW officially acquired this ultra-luxury British automotive brand known for the Phantom and Ghost
Rolls-Royce
In 2006, BMW briefly shifted its core global advertising emphasis away from pure performance to center its branding campaigns around this simple, single-word emotional concept.
What is "Joy"
Built to fight Mercedes on the track, the legendary 1980s E30 homologation special was the very first generation of this high-performance model line
What is the M3
BMW revolutionized its modern lineup by introducing this dedicated, futuristic sub-brand to house innovative electric models like the i3 and i8.
What is BMW i