Ethical Business
Leading & Managing
Market Forces
Business Vocabulary
Tools & Feedback
100

A code of moral principles that sets standards of good or bad in one’s conduct.

Ethics

100

The ability to inspire, influence, and guide people toward a shared vision or goal.

Leadership

100

The study of how people, businesses, and societies make choices about limited resources.

Economics

100

A company authorized to act as a single legal entity and recognized as such in law.

Corporation 

100

A document setting out a business's future objectives and strategies for achieving them.

A Business Plan

200

Practicing ethics helps a business gain brand credibility and this...

Consumer trust

200

This type of leader takes control of a situation and does not allow employees to participate in decision-making. 

Autocratic leader

200

As prices go down, this generally happens to consumer demand for a product.

Demand goes up.

200

Something belonging to an individual or business that has value or the power to earn money.

An asset

200

Advertising a family car as safe and reliable appeals to this level of Maslow's hierarchy.

Safety needs

300

These reflect an individual’s private values, while professional ethics reflect values at work.

Personal ethics

300

To entrust a task or responsibility to another person, typically one who is less senior than oneself.

Delegation 

300

The price at which the quantity demanded by consumers equals the quantity supplied by producers.

Equilibrium price.

300

A sum of money paid regularly by a company to its shareholders out of its profits.

Dividends 
300

This specific feedback method involves giving two positive comments followed by one suggestion for improvement.

 Two Stars and a Wish

400

A difficult situation where the ethical course of action is not clear.

Ethical Dilemma 

400

This leadership style is most effective when employees are mature and experienced.

Laissez-faire

400

This system in Canada’s dairy industry ensures farmers earn stable incomes and consumers have a steady local supply.

Supply management.

400

Statistical data relating to the population and particular groups within it.

Demographic

400

This feedback method involves a manager starting with praise, suggesting a specific adjustment, and concluding with a final encouraging remark.

Feedback Sandwich

M
e
n
u