Start Up Metrics
This is the definition of SaaS in the tech industry.
What is Software as a Service?
This former CEO of SVB was today's final keynote speaker.
What is Ken Wilcox?
This animal is the UC Berkeley mascot.
What is the Cal Bear?
These "risk-loving" investors typically invest in Series A round
Who are Venture Capitalists?
ICP is the acronym for this method of segregating customers.
What is Ideal Client Profile?
This messaging app was acquired by Facebook for ~$19B.
What is WhatsApp?
This standard SaaS term measures the annual expected sales from a subcription of software and services.
What is ARR?
Barak Ben Gal was former CFO of this seafaring autonomus vehicle.
What is SailDrone?
This theatre has hosted many great musicians and is walking steps from Haas.
What is the Greek Theatre?
These types of individuals typically invest in startup tech prior to a Series A round.
Who are angels?
This entry level sales role requires a lot of cold-calling.
What is SDR or BDR?
This filing formally begins the IPO process.
What is the S-1?
When a company has reached true product market fit, this metric trends downward.
What is CAC?
This CEO of Ingenuity Foods discussed balancing debt with growth.
Who is Mark Brooks?
This iconic bell tower watches over campus.
What is the Campanile?
This valuation refers to a company’s value before new capital is invested.
What is pre-money valuation?
This GTM motion relies a large team to talk to customers and explain the value of the product.
What is SLG (sales led)?
This slang term refers to a type of incentive structure to keep founder around after M&A.
What are Golden Handcuffs?
The flattening of this curve in B2C businesses demonstates that more spend in marketing is warrated.
What is the retention curve?
Jonathan Hsu from this VC firm believes raw data is the best way to make investment decisions.
What is Tribe Capital?
This street is home to restaurants, shops, and Berkeley culture and bisects the center of Campus.
What is Telegraph Avenue?
This famous VC focuses on Nurture vs. Nature to help companies succeed.
Who is Andreesen Horowitz (A16Z)?
This GTM motion relies on self-serve onboarding and users purchasing before speaking to a salesperson.
What is PLG (product led)?
A larger company buying a smaller one is typically called this.
What is an acquisition?
This "spellbinding" metric measures how many dollars of new ARR are generated for every dollar spent on sales and marketing.
What is the Magic Number?
Marshall Hawks spoke to our class on this type of credit financing that is not considered equity.
What is Venture Debt?
This famous burger chain doesn't have a location in Berkeley but was the subject of the IPO class.
What is In & Out ?
This preference allows investors to get their principal back at exit first.
What is liquidation preference?
This file sharing company was the focus of the Case Study in the GTM class.
What is Dropbox?
This is the term referred to by the "P" in IPO.
What is Public?