Carrying out the Legacy
Birkenstock Basics pt.2
Iconic Styles pt. 2
Shoe Care Essentials
200

Everyone's shoes and sizing may differ. This is the general rule of thumb to figure out someone's sizing.

What is +31 in women's +33 in men's?

200

All Birkenstocks include this feature which allows toes to move naturally and promotes a proper foot alignment.

What is a roomy toe box?

200

Our third style ever to launch (1973) is our most popular style of all time.


DAILY DOUBLE: Where is this city located

What is Arizona?


DAILY DOUBLE: Arizona City, Arizona

200

Any customer purchasing a suede shoe, especially in a light color, should purchase this travel friendly shoe care item.

What is suede travel care kit?

400

What differentiates most of our "men's" vs "women's" styles in store

What is the width? Narrow = traditionally women's, wide = traditionally men's

400

This synthetic material is meant to mimic the look and feel of leather and is sold at a lesser price point

What is the birkoflor/birkibuc?

400
All footbeds are manufactured in Germany, but the uppers of our boots and shoes are manufacture where?

Where is Portugal?

400

Our oiled leather is meant to patina (scratch/scuff) over time during the aging process. To make the leather last longer and to refresh the leather and buff out any scuffs you can use this with a microfiber cloth

What is oiled leather conditioner?

600

The best way to connect with brand fans is by relating to them. This technique is the best way to determine what they are looking for.

What is asking open-ended questions?

600

This relieves pressure from the heel and ball of the foot to provide a stable foundation. Customers often note this feels like a hard bump in the middle of their foot.

What is the arch supports?

600

One of our newer styles of shoe blew up on tiktok this fall. Available in leather and suede, this Italian city is a great casual shoe option.

What is Naples?

600

Retailing at $14.95, this item should be suggested to every birkoflor and bend low purchase to extend the life of the shoe.

What is cork sealer?

800

These are our KPI goals for conversion, upt and aov

What is 24% conversion, 1.3 upt, $170 aov?

800

A shoe with no exposed cork as well as the tonal footbed is referred to with what adjective?

What is exquisite?

800

A classic style recently brought out of retirement and only available in women's sizing is a cross between the Madrid and the Arizona.

What is the siena?

800

This add on is perfect for removing dirt and stains from nubuck and suede

What is the footbed and shoe dry clean sponge?

1000

Our company motto:

What is "we sell product that bring people happiness and satisfaction?

1000

This piece of the footbed encourages the natural gripping motion for the foot, promotes circulation, and helps alleviate the pain of plantar fasciatis.

What is the raised toe bar?

1000

These 3 styles have the unique feature of having a strap that can flip forward or be worn behind the heel

What is Kay, Birkiflow, Lutry?

1000

Soft horse hair bristles help with daily maintenance while these bristles are used for deep cleaning and stains in the suede brush

What is brass bristles?

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