FRAN and CD
QUALIFICATIONS
REWARDS
OBJECTION HANDLING
Bluff View Bank
100

F

FREE

This account has no monthly maintenance fees and no minimum balance! 

100

The number of POS swipes a customer needs to have post and settle within the cycle to qualify for Kasasa Cash and Kasasa Cash Back Checking? 

12

100

This is what happens when the Customer does not qualify for rewards. 

The account is still free, they earn the base APY in Kasasa Cash Checking and Kasasa Saver and can try again next statement cycle. (Kasasa Cash Back does not earn any awards if they do not qualify) 

100

Potential root causes for a customer saying to you; "I'd prefer paper statements"


*EXTRA 100 POINTS FOR SOLUTION FOR HANDLING THE OBJECTION. 

Concerned about information security

Prefers a printed statement for record keeping

I don't know how to enroll in Estatements or pull it up when it's ready

100

As of today, what is the APY for your 13 Month CD Special?

4.80% APY

200

R

REWARDS

This account rewards you with...

200

The customer is sent this monthly to let them know if they earned their Kasasa Checking/Savings Rewards. 

End of Cycle Email

200

This is the reward for qualifying in the Kasasa Cash Checking. 

The Customer earns 2.50% APY up to $10,000, 0.25% APY for any balances above $10,000, and ATM Fee Refunds up to $25.

If the customer does not qualify they earn a Base Rate of 0.01%. 


200

Potential root causes for a customer having concerns over having to qualify.


*EXTRA 100 FOR SOLUTION TO OBJECTION

Skepticism- sounds too good to be true. How can you pay these rewards out?

Why do I have to do all this to get the rewards?

I've had an account here for years, doesn't that count as a qualification

200

This Core Value means: We will be involved in the community and dedicated to the growth and well-being of all areas we serve. 

Commitment

300

A

ASK TO QUALIFY

To qualify we ask that you do a few simple things you may already be doing.

300

This QUALIFIER is in place to encourage the access to eStatements and learning more about others products offered. 

Online Banking Login


300

This is the reward for qualifying in Kasasa Cash Back.

The customer earns 3.00% on debit card purchases up to $300 for a max reward of $9.00, and ATM Fee Refunds up to $25.00. 

300

Potential root causes for a customer not wanting to set up a Direct Deposit

Payroll Direct Deposit goes somewhere else

Self employed and don't receive Direct Deposit

Doesn't know HOW to switch their Direct Deposit

Company doesn't offer Direct Deposit

300

What year was Bluff View founded?

1883

400

N

NO PENALTY

No penalties for not qualifying! Your account is still free and you can try again next cycle

400

This qualifier saves the bank money on a monthly basis per customer. 

Estatement 

Did you know a paper statement costs about $2.15 and an e-statement cost about 15 cents!

400

The reward in Kasasa Saver when the customer qualifies in their Kasasa Checking Account? 

The customer earns 1.00% APY up to $25,000 and 0.25% of any balances above the cap of $25,000. 

If the customer does not qualify in their Kasasa Checking account they earn a Base Rate of 0.01% in the Kasasa Saver Account. 


400

Potential root causes for a customer to tell you "I don't use a debit card"


*EXTRA 100 PTS IF HAVE A SOLUTION IN MIND

Concerned about safety or fraud

Prefers their rewards credit card

Prefers cash

Prefers to use cash for budgeting

Doesn't think they can use it 12 times

Doesn't understand how debit cards work

400

What was the name of the bank when it was first established?

Bank of Galesville

500

Kasasa Cash Customer Benefits vs. a CD 

•No Penalties

•Liquidity

•Diversify their Deposits

500

Debit Card Purchases must be considered _______ to be counted within each qualification cycle. 

Debit card purchases must be considered “Posted & Settled” to be counted within each qualification cycle.  A settled transaction is one that has been posted to the account.

500

What is the Average Daily Balance that makes Kasasa Cash the Better Account choice for your customer? 

(Hint the break-even amount of earning $9.00 or more in each statement cycle) 


$4,360 ($4,400) or higher (If the customer has less than $4,400, Kasasa Cash Back may be a better account.) 

500

This is the first step in handling an objection

Ask WHY to determine the root cause of the objection.

500

As of today, what is the RATE of your 15-year Fixed Mortgage? 

5.625%

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