The Feel Is In The Steel
What is an everyday comparison you can use to help a guest understand what a T3 Coil is?
-Same steel and design holding up the Golden Gate Bridge.
-16 football fields of steel per queen
-100 years of simulated wear testing
etc.
Diamonds are in a mattress because they ________ heat better than anything Baylor University tested.
Conduct
Who makes the most gel in the world?
Dr. Scholl's
Name two inventions that Beautyrest came up with besides the pocketed coil, hybrid, and BR Black?
Sleeper Sofa Queen Size
Electric Blanket King Size
Murphy Bed Etc
What type of coils are added to the pillow tops in Series 3?
Nano Coils
How long did we test Inherently Cool Fibers to work throughout the night?
8 Hours
Latex has a great story for comfort as it is more ________ than memory foam.
Buoyant
A traditional Beautyrest Pocketed Coil features approximately ________ inches of high-carbon steel. (No Calculators!)
48"
The Triple Stranded Coil featured in Beautyrest Black has approximately _______ feet of high carbon steel?
12 Feet
Latex isn't breathable, that is why it has to be _______.
Ventilated
A great initial comfort in most BR Black is the ________________ sewn in the cover
Gel Memory Foam
How many Series of BR Black are available for MFRM to sell?
Four plus most BR Black Hybrid
Describe how the T3 coils are placed inside the mattress
Every other row is T3 (Variform Technology)
Name two current technologies (besides Black), that use diamonds
TVs, Cell phones, laptops
Series 3 and 4 pillow tops feature ______________ in order to increase resilience and comfort.
Nano Coils
Where was Simmons originated?
Kenosha, WI
Who invented the T3 coil (hint- we named a former MFRM mattress after him)
Rick Gladney
There are approximately how many carats of diamonds in BR Black?
500 carats or 3lbs
Alternating rows of _________ is how we change to comfort from our softer and firmer models of BR Black.
softer of firmer coils
What year did we start mass producing the pocketed coil?
1925