Guess the Price
How much is a Stanley Cup?
$45
Short Term Profit
A pricing objective focused on maximizing immediate revenue, often by setting prices higher for quick financial returns.
What is the price difference between the production cost of a plastic bottle of water and the cost to the consumer
Production: $0.15
Consumer: $0.99
Gap: ~ $0.84
85%
$130 Seahawk Jersey signed by Russell Wilson becomes
$895
How much are Nike Dunks?
$120
Market Penetration
A strategy where a company sets a low initial price to quickly attract customers and build market share.
What is the price difference between the production cost of a pair of Ray Ban sunglasses and the cost to the consumer
Production: $20.00
Consumer: $200
Gap: ~ $180
90%
A $300 Taylor Swift Concert Ticket in the "Perfect Diamond spot" auctioned for
$800
Fully installed tankless water heater
$6,500
Market Skimming
A strategy of setting high initial prices to target early adopters who are willing to pay more.
What is the price difference between the production cost of a lego set and the cost to the consumer
Production: $5.50
Consumer: $150.00
Gap: $144.50
96%
$30-$60 Baseball Card when signed by Ken Griffey Jr becomes how much auctioned
$3,495