Business Research
Data & Insights
Research Language
Variables & Hypotheses
Research Process & Ethics
100

Business research is a systematic inquiry used to create information and insights for a specific decision.

What is business research?

100

These are raw, unprocessed facts, such as numbers, text, pictures, audio, or video.

What are data?

100

This is a generally accepted meaning connected to an event, object, condition, situation, or behavior.

What is a concept?

100

This variable is expected to be affected by another variable.

What is the dependent variable?

100

This is Stage 1 of the research process.

What is clarify the research question?

200

These are the four basic processes included in business research: planning, acquiring, analyzing, and reporting.

What are the set of processes in business research?

200

This is processed data that has been organized, measured, summarized, tested, or presented clearly.

What is information?

200

This is an abstract idea created for a specific research project.

What is a construct?

200

This variable is expected to affect the dependent variable.

What is the independent variable?

200

This is Stage 2 of the research process.

What is design the research?

300

This is a problem or opportunity that shows a difference between the desired condition and the actual condition.

What is a management dilemma?

300

These are created when information is analyzed in the context of a management dilemma, goals, resources, and culture.

What are insights?

300

This defines a variable using clear measurement or testing rules.

What is an operational definition?

300

This type of variable may have a contributing effect on the independent variable and dependent variable relationship.

What is a moderating variable?

300

This is Stage 3 of the research process.

What is collect and prepare the data?

400

This is a judgment call to collect new information.

What is a research decision?

400

This type of organization uses data in a consistent, organization-wide way to support decisions.

What is a data-driven organization?

400

This is the property being studied and measured in research.

What is a variable?

400

This is an untested assumption about the relationship between concepts or constructs.

What is a hypothesis?

400

These are two problems researchers should avoid, such as ill-defined management problems and unresearchable questions.

What are research process pitfalls?

500

This happens when a business’s basic way of operating is about to change and the business may become irrelevant if it does not adapt.

What is a strategic inflection point?

500

These tools aggregate and visualize data from multiple sources and often update in real time.

What are business dashboards?

500

This is a set of connected concepts, definitions, and propositions used to explain or predict something.

What is a theory?

500

This type of hypothesis says two variables occur together but does not assume one causes the other.

What is a correlational hypothesis?

500

These issues include deception, privacy, quality, notice, choice, access, security, respect, and bias.

What are ethical issues in research?

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