Show me the Money!
To Market to Market
Abbreviations and Acronyms
Entrepreneurs: Start Up Your Engines!
Totally Random and Miscellaneous
100

Provides a future outlook on how much money the company is going to make in the future

What is a financial projection

100

The percentage of customers or spending a company has for a certain industry or product

What is its market share

100

10K

What is a 10K report that a public company must file with the SEC outlining its balance statement, earnings, forecasts, news, significant events, market challenges, new products, and more.


100

This kind of investor could be said to emerge from the heavens

Who are angel investors

100

How companies organize their own calendar for determining budgeting and operating schedules

What is a fiscal year


200

This document provides numbers and an accounting of a companies financial health

What is a financial statement

200

This term describes the process where marketers review and scan conversations on the open Web to identify trends, unmet market needs, and more "ground up" research from potential new customers

What is social listening

200

GAAP

What are Generally Accepted Accounting Principles

200

Plant this kind of money to get a new company started

What is seed capital

200

This kind of company does not sell shares to the public, and does not need to file documents with the U.S. Securities and Exchange Commission (SEC)

What is a private, or privately held company


300

The document that identifies how much income a company has earned

What is an income statement

300
DAILY DOUBLE!



This is a narrow slice of consumers that a company is trying to reach as its products or services will appeal best to this group

What is a target market

300

M&A

What are mergers and acquisitions


300

This kind of entrepreneur wants to change the world for the better

What is a social entrepreneur

300

These are the 3rd party businesses that another company works with to manufacture, distribute, ship and sometimes market and sell its products

What is its supply chain

400

The profit after certain expenses have been taken out

What arethe dollars remaining after all operating expenses, interest, taxes and preferred stock dividends have been deducted from a company's total revenue.

400

A company will convene this small group of potential consumers to talk about their needs, wants and problems when using a certain product or service in order to better design a new one that meets those customers needs

What is a focus group

400

SWOT Analysis

Strengths, Weaknesses, Opportunities and Threats; used to analyze a company's positioning vis a vis its competitors


400

These are the initial expenses a new company needs to plan for and spend as it prepares to launch its new business

What are start up costs


400

This term describes the process of determining how much a company is worth

What is valuation


500

This is another word for revenue

What is revenue

500

A company will want to find out about these in order to be future focused in designing new products, features and capabilities to keep up with changing culture, society, technologies etc.

What are trends

500

NAICS code

North American Industry Classification Codes, a hierarchical system used for assigning numerical codes to classify larger and smaller industries


500

Money by investors that is provided to help get a new company up and running; in exchange for some percentage of profit, royalty or other compensation

What is venture capital

500

DAILY DOUBLE: !!!

This is the new directive passed by the European Union that created stricter privacy regulations for companies that gather data about consumers, online shoppers and others that use its products or services

What is the GDPR, or General Data Protection Regulation which went into effect this Spring

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