Bus Dev & Sales 6
What is the 1st thing we sell?
What yourself?
To increase revenue faster than costs. This process involves strategizing and implementing processes that can cope with and support the expansion of operations without sacrificing performance or revenue. This process can result in a large market position and proportionate growth of production or profits.
What is scaling?
The process of determining whether a sales lead or sales prospect is a good fit for your product or service is called this _____________.
What is lead qualification?
It differentiates YOU from the competition and is a sustainability strategy that positions YOU for career opportunities and success.
What is Personal Branding?
FAB in selling stands for:
What are Features, Advantages and Benefits?
This personality type is the results-oriented type.
What is a Driver personality?
The 4 Ps consist of these four elements:
What are Product, Price, Placement and Promotion?
The process that serves the buyer primarily interested in price and convenience is called ___________.
What is transactional or traditional selling?
Marketing to the 'wants' of a specific consumer target, not just what you think your target may desire is called:
What is Needs-based segmentation?
This action and introduction is a short description of an idea, product (this includes YOU), or company that any listener can understand in a short period of time. may be used in prospecting at a meeting, conference or networking event.
What is an Elevator Pitch?
This type and style of selling process is problem-led, rather than product-led.
What is Solution Selling?
Any person who indicates interest in a company's product or service in some way, shape, or form is called a ___________________.
What is a lead?
The process of communication that is intended to induce belief or action and of moving others by argument to a position or a particular course of action either temporarily or permanently.
What is Persuasion?
The sales strategy dependent on long-term connections that encourages trust over an immediate sale is called the following:
What is relationship selling?
The first step in the sales process which involves identifying and contacting potential customers is:
What is Prospecting?
When we promote (advertise or other), the main two objectives are:
What are Create Awareness & Promote Trial?
When consumers buy products and services, they typically buy because of these two things:
What is function and emotion?
This type of prospecting is when you reach out to a lead who shows an active interest in your products or business. They may have visited your website or they submitted a form for more information.
What is in-bound prospecting?
This is the specific group of people you want to reach with your marketing message. They are the people who are most likely to buy your products or services, and they are united by some common characteristics, like demographics and behaviors.
What is target segment?
This is the chart we use in Business Development to analyze internal and external aspects of our company (how are we doing, how can we improve, etc.).
What is a SWOT analayis?
This type of intelligence involves interpreting subtle cues, understanding context, and adapting responses accordingly is called ________________.
What is emotional intelligence?
In a SWOT analysis, we have weaknesses. It is important to look at weakness carefully and try our best to turn them into this:
What are Opportunites?
When we discuss the PRICE within the 4 Ps, we need to make sure of these two questions?
What is can we make money and are we competitive with other like businesses?
This type of selling is getting customers to try something they normally would not try on a regular basis. This is based off something that is new or exciting.
What is Suggestive Selling?
In an organization, who sells?
What is EVERYONE SELLS?