What are the social norms involved with a business and the meetings it may require.
Business Etiquette
100
What is meant for target markets with few buyers or buyers in a concentrated geographical area.
direct channeling
100
How many different levels of distribution intensity are there?
3
100
What is the complete sequence of suppliers that get a product from the production line to the consumer?
Supply Chain
100
Who wrote our textbook?
Boone and Kurtz
200
Posting too much is never good. Instead you should ____.
post valuable offers and new items.
200
What combines two different companies to distribute and benefits both companies?
A joint venture
200
Which level of intensity deals with very few retailers being chosen to sell a product?
Exclusive distribution.
200
What is the process of coordinating goods, services amd information among members of a supply chain?
Logistics
200
What chapter did we work on this week?
Chapter 12
300
Jokes can always be a good marketing idea. However, _____ jokes are never ok when it comes to marketing.
racial and biased
300
This kind of firm uses shorter channels and doesn't depend on marketing intermediaries.
Firms with broad product lines and financially strong manufacturing.
300
Which level would you say a television manufacturer would use?
Selective Distribution.
300
What is vendor-managed inventory?
An agreement where a producer sends products as the retailer needs them.
300
Who did the Broncos play last weekend and who won?
Cardinals and the Broncos won.
400
You might want to obtain as many friends as possible and think that is enough marketing. What is even more important than the amount of followers you have?
How you engage with the customer.
400
Loss of customers due to the failed promotion and product delivery can be the result of which part of distribution channeling?
An intermediary.
400
What type of distribution tries to get products into as many retailers as physically possible?
Intensive
400
What can radio-frequency identification be used for? Give 2 uses.
Track stolen goods
Track position in distribution channel
Manage inventory
400
What edition is our textbook? (no peeking)
15th edition
500
What should you do to increase customer satisfaction and as a marketing strategy when using social networks?
Get to know your followers and participate in forum discussions.
500
Which group created a set of rules effective until 2022 that permits producers with less than a 30% market share to block internet-only retailers from carrying their products.
The European Commission.
500
If I buy a Coca-Cola from 3 different businesses all within a 2 ft radius, it can be inferred that the product has what type of distribution?
Intensive Distribution
500
What is materials handling?
Moving of items between warehouses, factories, transportation terminals, and stores.
500
What was the final score for the Broncos game yesterday?